IAB Tech Lab, headquartered in the United States, is a leading organisation in the digital advertising industry, dedicated to developing technical standards and solutions that enhance the efficiency and effectiveness of digital media. Founded in 2014, the organisation has made significant strides in promoting transparency and innovation across the advertising ecosystem. With a focus on key areas such as data privacy, programmatic advertising, and measurement standards, IAB Tech Lab offers a suite of core products and services that are designed to address the evolving needs of advertisers and publishers. Their unique approach to fostering collaboration among industry stakeholders has positioned them as a pivotal player in shaping the future of digital advertising. Notable achievements include the development of the OpenRTB protocol and the introduction of the Ads.txt initiative, both of which have significantly improved the integrity of digital advertising transactions.
How does IAB Tech Lab Lead's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
IAB Tech Lab Lead's score of 3 is lower than 100% of the industry. This can give you a sense of how well the company is doing compared to its peers.
The IAB Tech Lab, headquartered in the US, currently does not have publicly available carbon emissions data or specific reduction targets. Without emissions figures, it is challenging to assess their carbon footprint or the scope of their emissions (Scope 1, 2, or 3). However, the organisation is likely aware of the industry's growing emphasis on sustainability and climate commitments. As part of the digital advertising ecosystem, IAB Tech Lab may engage in initiatives aimed at reducing environmental impact, although specific details on such initiatives or commitments are not provided.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
IAB Tech Lab Lead is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.