Malaysian Advertisers Association
The Malaysian Advertisers Association (MAA), headquartered in Malaysia, serves as a pivotal organisation within the advertising industry. Founded in 1975, MAA has played a significant role in shaping advertising standards and practices across the nation. With a focus on enhancing the effectiveness of advertising, the association operates primarily in key regions throughout Malaysia. MAA offers a range of services, including advocacy, training, and industry insights, which are designed to empower advertisers and promote best practices. Its commitment to fostering collaboration among stakeholders has positioned it as a leader in the Malaysian advertising landscape. Notable achievements include initiatives that have significantly improved advertising effectiveness and transparency, solidifying MAA's reputation as a trusted voice in the industry.
DitchCarbon Score
How does Malaysian Advertisers Association's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Malaysian Advertisers Association's score of 0 is lower than 75% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Malaysian Advertisers Association's reported carbon emissions
The Malaysian Advertisers Association (MAA), headquartered in Malaysia (MY), currently does not have publicly available data on carbon emissions, as no specific emissions figures have been reported. Consequently, there are no defined reduction targets or climate commitments outlined by the association at this time. In the context of the advertising industry, it is essential for organisations like MAA to engage in climate action and set measurable targets to reduce their carbon footprint. As the industry increasingly faces pressure to address climate change, the MAA's future commitments may include adopting industry-standard climate terminology and frameworks, such as the Science Based Targets initiative (SBTi), to guide their sustainability efforts. While specific initiatives or pledges are not detailed, the MAA's role in promoting responsible advertising practices could potentially influence members to adopt more sustainable operations and reduce their overall environmental impact.
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Malaysian Advertisers Association is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
