Public Profile

SparkToro

SparkToro, officially known as SparkToro, Inc., is a leading audience research and marketing software company headquartered in the United States. Founded in 2018 by Rand Fishkin and Casey Henry, SparkToro has quickly established itself as a key player in the digital marketing industry, focusing on helping businesses understand their target audiences better. The company offers unique tools that allow users to discover where their audiences engage online, what they read, and who influences them. This data-driven approach sets SparkToro apart from traditional marketing solutions, enabling brands to craft more effective outreach strategies. With a commitment to transparency and user empowerment, SparkToro has garnered a loyal following and significant recognition within the marketing community, solidifying its position as an innovative force in audience intelligence.

DitchCarbon Score

How does SparkToro's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

12

Industry Average

Mean score of companies in the Solar Thermal Electricity industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

19

Industry Benchmark

SparkToro's score of 12 is lower than 91% of the industry. This can give you a sense of how well the company is doing compared to its peers.

9%

SparkToro's reported carbon emissions

SparkToro, headquartered in the US, currently does not have publicly available carbon emissions data for the most recent year, nor do they have specified reduction targets or initiatives outlined in their climate commitments. Without specific emissions figures or reduction strategies, it is challenging to assess their current impact on climate change or their commitment to sustainability. However, the absence of data may indicate an opportunity for SparkToro to enhance transparency and set measurable climate goals in line with industry standards. As the conversation around corporate responsibility and environmental impact continues to grow, it will be essential for SparkToro to establish clear commitments to reduce their carbon footprint and contribute positively to climate action.

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. SparkToro's primary industry is Electricity by solar thermal, which is low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. SparkToro is headquartered in US, which has a rank of low, indicating low grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

SparkToro is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

SBTi
CDP
The Climate Pledge
UN Global Compact
Carbon Disclosure Project
The Climate Pledge
UN Global Compact

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Where does DitchCarbon data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers