Dentsu International

Sustainability Report and Carbon Intensity Rankings

Is Dentsu International doing their part?

Their DitchCarbon score is 64

Dentsu International has a DitchCarbon Score of 64, indicating a moderate level of sustainability in their operations. This score reflects the company’s efforts to reduce its carbon intensity relative to its peers. A higher score would signify even greater success in minimizing their environmental impact through lower carbon emissions.

This was calculated based on 30+ company specific emissions data points, the higher the score, the better. Check out our methodology.

Industry emissions intensity

Very low




Very high

Dentsu International operates in the services industry, which has a very low carbon intensity ranking. Some industries are more damaging than others, this ranking gives you an indication of how carbon intensive the industry is which this company operates in.

Location emissions intensity

Very low




Very high

Dentsu International, located in Japan, benefits from the country’s low carbon intensity rating, indicating a cleaner energy mix and smaller carbon footprint. This favorable environmental context supports the company’s sustainability efforts by reducing its overall impact on climate change.

...this company is doing 20.15% better in emissions than the industry average.

Founded in 1901 and headquartered in Tokyo, Dentsu International is a global leader in the advertising industry. As the largest agency brand and the third-largest media-buying group worldwide, it operates across 146 countries with over 48,000 professionals. Dentsu offers a comprehensive suite of services including marketing, digital marketing, creative, promotions, media, content, public relations, and global business solutions.

emission intelligence's platform recommendations for Dentsu International

Dentsu International should establish and pursue clear, science-based targets for reducing their Scope 3 emissions, while enhancing transparency in their reporting and encouraging sustainability across their supply chain, which could potentially lower their emissions by 35%.

Good news, Dentsu International has set SBTi commitments

Dentsu International has established Science Based Targets initiative (SBTi) commitments to significantly reduce their greenhouse gas emissions from company operations, which include both direct emissions and indirect emissions from purchased energy. Their targets align with the broader goal of limiting global temperature rise to 2°C above pre-industrial levels.

The Ultimate Guide to Building Sustainability Into Procurement​

1. Reputation and Brand Image

2. Corporate Social Responsibility

3. Becoming a Customer of Choice

4. Stakeholder Engagement

5. Risk Management

Case study — How Compleat's clients use our carbon data

Making Compleat’s customers climate heroes. Download the 19-page case study PDF.

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Our methodology

Read about our emission calculation methodologies, and what the DitchCarbon Score means.

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