British American Tobacco International (Holdings) B.V., commonly referred to as BAT, is a leading player in the global tobacco industry, headquartered in the Netherlands. Founded in 1902, the company has evolved significantly, establishing a strong presence in major operational regions including Europe, Africa, and Asia. BAT is renowned for its diverse portfolio of tobacco and nicotine products, including traditional cigarettes, vapour products, and heated tobacco alternatives. The company’s commitment to innovation and sustainability sets it apart, as it actively seeks to reduce the health impact of its products. With a robust market position, BAT has achieved notable milestones, including significant investments in reduced-risk products, reflecting its strategic shift towards a smoke-free future. As a key industry leader, British American Tobacco continues to shape the landscape of tobacco and nicotine consumption worldwide.
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