4A's
The 4A's, officially known as the American Association of Advertising Agencies, is a prominent organisation headquartered in the United States. Founded in 1917, it has played a pivotal role in shaping the advertising industry, representing a diverse range of agencies across major operational regions, including North America and beyond. The 4A's focuses on advocacy, education, and innovation within the advertising sector, offering unique resources and support to its members. Its core services include professional development, industry research, and best practice guidelines, which distinguish it as a leader in the field. With a commitment to enhancing the effectiveness of advertising, the 4A's has achieved notable milestones, including the establishment of the Advertising Education Foundation. This organisation continues to hold a significant market position, driving excellence and integrity in advertising practices.
DitchCarbon Score
How does 4A's's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
4A's's score of 13 is higher than 84% of the industry. This can give you a sense of how well the company is doing compared to its peers.
4A's's reported carbon emissions
In 2023, 4A's reported a total of approximately 39,110 kg CO2e in Scope 3 emissions, which include categories such as employee commute, purchased goods and services, and waste generated in operations. This marks a reduction from 51,400 kg CO2e in 2022, indicating a positive trend in their efforts to lower carbon emissions. Over the years, 4A's has shown a significant decrease in Scope 3 emissions, with figures of 59,500 kg CO2e in 2021, 31,900 kg CO2e in 2020, 163,500 kg CO2e in 2019, and 139,200 kg CO2e in 2018. Notably, the reduction from 2022 to 2023 represents a decrease of about 24% in their emissions. Despite these reductions, 4A's has not established specific reduction targets or climate pledges, which may limit their long-term climate strategy. The absence of Scope 1 and Scope 2 emissions indicates that their operational footprint is minimal, focusing primarily on indirect emissions through their supply chain and employee activities. Overall, 4A's commitment to reducing carbon emissions is evident through their decreasing Scope 3 figures, although further formal commitments could enhance their climate action strategy.
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Add to project| 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | |
|---|---|---|---|---|---|---|
| Scope 1 | - | - | - | - | - | - |
| Scope 2 | - | - | - | - | - | - |
| Scope 3 | 139,200 | 000,000 | 00,000 | 00,000 | 00,000 | 00,000 |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
4A's is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
