Lazada Group S.A., commonly referred to as Lazada, is a leading e-commerce platform headquartered in Luxembourg (LU). Founded in 2012, Lazada has rapidly established itself as a dominant player in Southeast Asia, with significant operations across countries such as Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Specialising in online retail, Lazada offers a diverse range of products, including electronics, fashion, home goods, and beauty items, distinguished by its user-friendly interface and robust logistics network. The company has achieved notable milestones, including its acquisition by Alibaba Group in 2016, which has further enhanced its market position and technological capabilities. With a commitment to innovation and customer satisfaction, Lazada continues to shape the e-commerce landscape in the region, making it a preferred choice for millions of shoppers.
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