Catalina Marketing Corporation, commonly referred to as Catalina, is a leading player in the marketing technology industry, headquartered in the United States. Founded in 1983, the company has established itself as a pioneer in shopper marketing, leveraging data-driven insights to enhance consumer engagement across various retail sectors. Catalina operates primarily in North America, providing innovative solutions that include personalised digital marketing, targeted promotions, and analytics services. Their unique approach combines extensive shopper data with advanced technology, enabling brands to connect with consumers in meaningful ways. With a strong market position, Catalina has achieved notable milestones, including partnerships with major retailers and brands, solidifying its reputation as a trusted resource for effective marketing strategies. The company's commitment to delivering measurable results sets it apart in the competitive landscape of marketing solutions.
How does Catalina Marketing Corporation's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Catalina Marketing Corporation's score of 23 is lower than 67% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Catalina Marketing Corporation, headquartered in the US, currently does not report any carbon emissions data, as indicated by the absence of specific figures in kg CO2e. Additionally, there are no documented reduction targets or climate pledges associated with the company. This lack of data suggests that Catalina Marketing may not have established formal commitments to reduce its carbon footprint or engage in climate initiatives at this time. In the context of the industry, many companies are increasingly adopting science-based targets and sustainability practices to mitigate climate impact. However, without specific emissions data or commitments, Catalina Marketing's position in this regard remains unclear.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Catalina Marketing Corporation is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.