Dotdigital, officially known as Dotdigital Group Plc, is a leading provider of customer engagement and marketing automation solutions, headquartered in Great Britain. Founded in 1999, the company has established itself as a key player in the digital marketing industry, serving clients across Europe, North America, and Asia-Pacific. Dotdigital's core offerings include email marketing, SMS marketing, and customer data platform services, all designed to enhance customer engagement and drive business growth. What sets Dotdigital apart is its user-friendly interface and robust integration capabilities with major e-commerce platforms, enabling businesses to create personalised marketing campaigns effectively. With a strong market position, Dotdigital has received numerous accolades for its innovative solutions and commitment to customer success, making it a trusted partner for brands looking to optimise their digital marketing strategies.
How does Dotdigital's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Dotdigital's score of 35 is higher than 90% of the industry. This can give you a sense of how well the company is doing compared to its peers.
In 2024, Dotdigital reported total carbon emissions of approximately 482,200 kg CO2e. This figure includes about 66,400 kg CO2e from Scope 1 and 2 emissions, while the majority, approximately 415,800 kg CO2e, falls under Scope 3 emissions. In 2023, the company’s total emissions were about 497,700 kg CO2e, with Scope 1 and 2 emissions at around 159,400 kg CO2e and Scope 3 emissions at approximately 338,200 kg CO2e. Comparatively, in 2022, Dotdigital's total emissions were about 315,500 kg CO2e, with Scope 1 and 2 emissions contributing approximately 121,800 kg CO2e and Scope 3 emissions at around 193,700 kg CO2e. Despite these figures, Dotdigital has not disclosed any specific reduction targets or initiatives aimed at decreasing their carbon footprint. The absence of documented climate pledges or SBTi (Science Based Targets initiative) reduction targets suggests that while the company is tracking its emissions, it may not yet have formalised commitments to reduce them. Overall, Dotdigital's emissions data highlights the significant impact of Scope 3 emissions, which represent the largest portion of their carbon footprint, indicating a potential area for future focus in their climate strategy.
Access structured emissions data, company-specific emission factors, and source documents
2022 | 2023 | 2024 | |
---|---|---|---|
Scope 1 | - | - | - |
Scope 2 | - | - | - |
Scope 3 | 193,700 | 000,000 | 000,000 |
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Dotdigital is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.