dotdigital

Sustainability Report and Carbon Intensity Rankings

Is dotdigital doing their part?

Their DitchCarbon score is 45

Dotdigital has a DitchCarbon Score of 45 out of 100, indicating moderate performance in sustainability practices. This score reflects the company’s current carbon intensity level, suggesting there is significant room for improvement in reducing emissions. A higher score would demonstrate a stronger commitment to lowering carbon intensity and enhancing environmental sustainability.

This was calculated based on 30+ company specific emissions data points, the higher the score, the better. Check out our methodology.

Industry emissions intensity

Very low

Low

Medium

High

Very high

Dotdigital operates within the computer services industry, which has a very low carbon intensity ranking. Some industries are more damaging than others; this ranking gives you an indication of how carbon intensive the industry is which this company operates in.

Location emissions intensity

Very low

Low

Medium

High

Very high

Dotdigital is situated in the UK, which has a very low carbon intensity rating, indicating a cleaner energy grid. This favorable location supports the company’s sustainability efforts by reducing its carbon footprint.
10.11%

...this company is doing 10.11% worse in emissions than the industry average.

Dotdigital, founded in 1999 and headquartered in Roseville, operates within the computer services industry, specializing in customer engagement and marketing automation. The company offers a platform that enables digital marketers to leverage customer data for enhanced engagement, conversion, and loyalty. With a commitment to responsible marketing, Dotdigital is recognized as the world’s first carbon-neutral marketing automation platform with ISO certifications in environmental management and information security.

Bad news, dotdigital hasn't committed to SBTi goals yet

Dotdigital has not yet established specific commitments with the Science Based Targets initiative (SBTi). This means the company has not publicly outlined or committed to precise targets for reducing greenhouse gas emissions in line with climate science.

There’s always room for improvement,

DitchCarbon recommends...

Dotdigital should consider exploring fuel switching options in their transportation and operations to capitalize on the potential 15% emissions savings.
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✓ Comprehensive database of calculators, life cycle analysis, carbon footprints of companies

✓ Peer group, recommended actions, historical reports, data sources

✓ Complete Scope 1-2-3 data, emission factors, yearly breakdown

✓ Complete SBTi and CDP status with sources

✓ Company emission source URLs

✓ Supply level emission factors

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Our methodology

Read about our emission calculation methodologies, and what the DitchCarbon Score means.