Public Profile

Dotdigital

Dotdigital, officially known as Dotdigital Group Plc, is a leading provider of customer engagement and marketing automation solutions, headquartered in Great Britain. Founded in 1999, the company has established itself as a key player in the digital marketing industry, serving clients across Europe, North America, and Asia-Pacific. Dotdigital's core offerings include email marketing, SMS marketing, and customer data platform services, all designed to enhance customer engagement and drive business growth. What sets Dotdigital apart is its user-friendly interface and robust integration capabilities with major e-commerce platforms, enabling businesses to create personalised marketing campaigns effectively. With a strong market position, Dotdigital has received numerous accolades for its innovative solutions and commitment to customer success, making it a trusted partner for brands looking to optimise their digital marketing strategies.

DitchCarbon Score

How does Dotdigital's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

40

Industry Average

Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

25

Industry Benchmark

Dotdigital's score of 40 is higher than 93% of the industry. This can give you a sense of how well the company is doing compared to its peers.

93%

Dotdigital's reported carbon emissions

In 2023, Dotdigital reported total carbon emissions of approximately 497,700 kg CO2e, with Scope 1 emissions at about 159,400 kg CO2e and Scope 2 emissions at around 338,200 kg CO2e. The company also disclosed Scope 3 emissions, which were equal to its Scope 2 emissions, indicating a significant impact from its value chain. In 2022, Dotdigital's total emissions were about 315,500 kg CO2e, with Scope 1 emissions at approximately 121,800 kg CO2e and Scope 2 emissions at around 193,700 kg CO2e. This reflects an increase in emissions from 2021, where the company reported Scope 2 emissions of about 61,084 kg CO2e and Scope 3 emissions of approximately 127,364 kg CO2e. Despite these figures, Dotdigital has not set specific reduction targets or initiatives as part of its climate commitments. The absence of documented reduction strategies suggests a need for further action in addressing its carbon footprint. The company operates within a growing industry context where many organisations are increasingly prioritising sustainability and carbon reduction efforts.

Unlock detailed emissions data

Access structured emissions data, company-specific emission factors, and source documents

20202021202220232024
Scope 1
177,455
-
000,000
000,000
-
Scope 2
177,455
00,000
000,000
000,000
-
Scope 3
290,451
000,000
000,000
000,000
000,000

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. Dotdigital's primary industry is Computer and related services (72), which is very low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. Dotdigital is headquartered in GB, which has a rank of low, indicating low grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Dotdigital is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
RE 100
Climate Action 100
Race To Net Zero
Taking Reduction Action?

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Where does DitchCarbon data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers