Drift Innovation Ltd Sustainability Profile
Drift Innovation Ltd, headquartered in Great Britain, is a prominent player in the action camera and wearable technology industry. Founded in 2009, the company has established itself as a leader in providing high-quality, user-friendly cameras designed for adventure enthusiasts and professionals alike. With a focus on innovation, Drift offers a range of unique products, including the Drift Ghost and Drift Stealth series, which are renowned for their exceptional battery life and versatile mounting options. The company has achieved significant milestones, including numerous awards for design and functionality, solidifying its position in the competitive market. Drift Innovation Ltd continues to push the boundaries of technology, catering to a global audience with a passion for capturing life's most exhilarating moments.
DitchCarbon Score
How does Drift Innovation Ltd's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Drift Innovation Ltd's score of 43 is higher than 66% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Drift Innovation Ltd's reported carbon emissions
In 2024, Drift Innovation Ltd reported total carbon emissions of approximately 1.98 billion kg CO2e. This figure includes Scope 1 emissions of about 59.9 million kg CO2e, Scope 2 emissions of approximately 7.3 million kg CO2e, and a significant contribution from Scope 3 emissions, which totalled around 1.91 billion kg CO2e. Comparatively, in 2023, the company’s total emissions were about 2.41 billion kg CO2e, with Scope 1 at approximately 55.7 million kg CO2e, Scope 2 at around 6.1 million kg CO2e, and Scope 3 emissions reaching about 2.34 billion kg CO2e. Drift Innovation Ltd has committed to reducing its absolute Scope 1 and 2 greenhouse gas emissions by 46.2% by 2030, using 2019 as the base year. This ambitious target reflects the company's dedication to addressing climate change and reducing its carbon footprint. The emissions data is not cascaded from any parent organization, indicating that these figures are independently reported by Drift Innovation Ltd.
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| 2023 | 2024 | |
|---|---|---|
| Scope 1 | 55,735,000 | 00,000,000 |
| Scope 2 | 6,072,000 | 0,000,000 |
| Scope 3 | 2,344,508,000 | 0,000,000,000 |
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Drift Innovation Ltd's Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Drift Innovation Ltd has not publicly committed to specific 2030 or 2050 climate goals through the major frameworks we track. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
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