Lamar Advertising Company, often referred to simply as Lamar, is a leading player in the outdoor advertising industry, headquartered in the United States. Founded in 1902, Lamar has established a strong presence across major operational regions, including the East Coast, West Coast, and the Midwest. The company excels in providing innovative advertising solutions, specialising in billboard advertising, digital displays, and transit advertising. With a commitment to quality and creativity, Lamar's asset management arm focuses on maximising the value of its extensive portfolio of advertising assets. Notable achievements include being one of the largest outdoor advertising companies in the US, recognised for its strategic locations and cutting-edge technology. Lamar's unique approach to asset management ensures that clients receive optimal visibility and engagement, solidifying its position as a trusted partner in the advertising landscape.
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