Princess Polly, officially known as Princess Polly Pty Ltd, is a leading Australian fashion retailer headquartered in Gold Coast, Australia. Founded in 2010, the brand has rapidly established itself in the online retail space, primarily catering to the Gen Z and millennial demographics across Australia, the United States, and beyond. Specialising in women's clothing, accessories, and footwear, Princess Polly is renowned for its trendy, affordable pieces that reflect the latest fashion trends. The brand's commitment to sustainability and inclusivity sets it apart in the competitive fast fashion industry. With a strong social media presence and a loyal customer base, Princess Polly has achieved significant market recognition, making it a go-to destination for fashion-forward shoppers seeking unique styles.
How does Princess Polly's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Princess Polly's score of 29 is higher than 81% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Princess Polly, headquartered in Australia, has set ambitious climate commitments aimed at achieving net-zero greenhouse gas emissions across its value chain by 2050. Although specific emissions data for the most recent year is not available, the company has established significant reduction targets based on a 2020 baseline. For the near term, Princess Polly aims to reduce its absolute Scope 1 and 2 greenhouse gas emissions by 42% by 2030. Additionally, it plans to decrease Scope 3 emissions by 52% per unit sold within the same timeframe. A key initiative includes transitioning to 100% renewable electricity sourcing, moving from 0% in 2020 to full renewable energy by 2025, and maintaining this commitment through 2030. In the long term, Princess Polly has set a target to reduce absolute Scope 1 and 2 emissions by 90% and Scope 3 emissions by 97% per unit sold by 2050. These targets align with the Science Based Targets initiative (SBTi) and are consistent with the reductions necessary to limit global warming to 1.5°C. Overall, Princess Polly's climate strategy reflects a proactive approach to sustainability within the textiles, apparel, footwear, and luxury goods sector, demonstrating a commitment to significant emissions reductions and renewable energy adoption.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Princess Polly is committed to some reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.