Rapala VMC Corporation, commonly known as Rapala, is a leading entity in the recreational, cultural, and sporting services industry, headquartered in Finland (FI). Founded in 1936, the company has established itself as a pioneer in fishing tackle and accessories, with a strong presence across Europe, North America, and Asia.
Specialising in high-quality lures, fishing rods, and related gear, Rapala is renowned for its innovative designs and commitment to performance, making it a favourite among anglers worldwide. The company has achieved significant milestones, including the introduction of the original wooden lure, which revolutionised fishing techniques.
With a robust market position, Rapala VMC Corporation continues to set industry standards, earning accolades for its dedication to quality and sustainability in fishing products.
+12 vs industry average
Rapala VMC Corporation’s score of 41 is higher than 61% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Recreation and Sports Services has below-average carbon intensity
Industry performance
The Recreation and Sports Services industry has reduced its overall emissions by 2% since 2019
Emissions trajectory 2020 – 2027
Reported emissions
Scope 3 accounts for ••• of total emissions.
Rapala VMC Corporation's reported carbon emissions
Rapala VMC Corporation, headquartered in Finland (FI) and operating within the recreational, cultural, and sporting services industry (92), has set a target to achieve zero Scope 2 emissions by 2026 for all its global operations. For the reporting year 2024, Rapala VMC Corporation reported total global emissions of approximately 46,463,000 kg CO2e. This figure comprises Scope 1 emissions of about 1,334,000 kg CO2e, Scope 2 emissions of approximately 4,023,000 kg CO2e (location-based), and Scope 3 emissions totalling about 43,056,000 kg CO2e. Within Scope 3, purchased goods and services accounted for the largest portion at approximately 25,811,000 kg CO2e, followed by upstream transportation and distribution at approximately 13,292,000 kg CO2e. In 2023, the company reported Scope 1 and 2 emissions of approximately 4,950,000 kg CO2e. Scope 3 data was not disclosed for this year. Emissions data for Scope 1 and 2 for 2019 through 2022 ranged from approximately 10,000,000 kg CO2e to 25,000,000 kg CO2e, with Scope 3 emissions not reported in these years. Rapala VMC Corporation is committed to reducing its environmental impact. The specific target for zero Scope 2 emissions by 2026 indicates a strong focus on renewable energy procurement for its electricity consumption.
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Rapala VMC Corporation’s Climate Goals (2030 & 2050)
1 goal2026
The target of zero Scope 2 emissions by 2026 applies to all…
The target of zero Scope 2 emissions by 2026 applies to all Scope 2 emissions across the Group, encompassing the electricity purchased for a…
2030
62% reduction in total GHG
Vs 2019 baseline. Validated by SBTi. Includes full supply chain.
2040
50% reduction in Scope 3 intensity
Across purchased goods and services and logistics.
See all 1 climate goals
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Scope 3 top emissions categories
8 of 15 categories disclosedSee all scope 3 categories
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Emissions comparison with industry peers
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