Public Profile

Red Bull GmbH

Red Bull GmbH, commonly known as Red Bull, is a leading energy drink manufacturer headquartered in Austria. Founded in 1984, the company revolutionised the beverage industry with its flagship product, Red Bull Energy Drink, which is renowned for its unique blend of caffeine, taurine, and B vitamins. With a strong presence in over 170 countries, Red Bull has established itself as a dominant player in the energy drink sector, consistently ranking among the top brands globally. The company is not only known for its innovative products but also for its commitment to extreme sports and cultural events, which have significantly enhanced its brand visibility. Key milestones include the launch of Red Bull Racing in Formula 1 and the successful Red Bull Stratos space jump, showcasing its adventurous spirit. With a focus on quality and performance, Red Bull continues to lead the market, appealing to a diverse audience seeking energy and inspiration.

DitchCarbon Score

How does Red Bull GmbH's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

16

Industry Average

Mean score of companies in the Beverage Manufacturing industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

3

Industry Benchmark

Red Bull GmbH's score of 16 is higher than 88% of the industry. This can give you a sense of how well the company is doing compared to its peers.

88%

Red Bull GmbH's reported carbon emissions

Red Bull GmbH, headquartered in Austria (AT), currently does not have publicly available carbon emissions data for the most recent year, nor does it specify any reduction targets or initiatives. Without specific emissions figures or commitments, it is unclear how the company is addressing its carbon footprint or contributing to climate action. In the absence of detailed information, it is essential to monitor industry trends and Red Bull's future announcements regarding their climate commitments and sustainability efforts.

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. Red Bull GmbH's primary industry is Beverages, which is medium in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. Red Bull GmbH is headquartered in AT, which has a rank of very low, indicating very low grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Red Bull GmbH is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
Carbon Disclosure Project
The Climate Pledge
UN Global Compact

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