Red Bull GmbH
Red Bull GmbH, commonly known as Red Bull, is a leading energy drink manufacturer headquartered in Austria. Founded in 1984, the company revolutionised the beverage industry with its flagship product, Red Bull Energy Drink, which is renowned for its unique blend of caffeine, taurine, and B vitamins. With a strong presence in over 170 countries, Red Bull has established itself as a dominant player in the energy drink sector, consistently ranking among the top brands globally.
The company is not only known for its innovative products but also for its commitment to extreme sports and cultural events, which have significantly enhanced its brand visibility. Key milestones include the launch of Red Bull Racing in Formula 1 and the successful Red Bull Stratos space jump, showcasing its adventurous spirit. With a focus on quality and performance, Red Bull continues to lead the market, appealing to a diverse audience seeking energy and inspiration.
+11 vs industry average
Red Bull GmbH’s score of 41 is higher than 65% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Part of the Sustainability team at Red Bull GmbH?
- Control how your company's emission story is told
- Respond to customers efficiently
- See who's viewing your profile
Industry Intensity
Beverage Manufacturing has typical carbon intensity
Industry performance
The Beverage Manufacturing industry has reduced its overall emissions by 48% since 2019
Reported emissions
No reported emissions data is available for Red Bull GmbH yet.
Red Bull GmbH's reported carbon emissions
Red Bull GmbH, headquartered in Austria, has set ambitious climate commitments aimed at achieving net-zero greenhouse gas (GHG) emissions across its value chain by 2040. Although specific emissions data for the most recent year is not available, the company has established significant reduction targets.
Red Bull aims to reduce absolute Scope 1 and 2 GHG emissions by 42% by 2030, using 2021 as the baseline year. Additionally, it plans to cut absolute Scope 3 emissions by 25% within the same timeframe. For the long term, the company has committed to a 90% reduction in absolute GHG emissions across all scopes (1, 2, and 3) by 2040, again referencing 2021 as the baseline year. These targets include biogenic land-related emissions and removals from bioenergy feedstocks.
Red Bull's climate strategy aligns with the Science Based Targets initiative (SBTi) and is classified under the 1.5°C pathway, reflecting its commitment to limiting global warming. The company is a member of the Business Ambition for 1.5°C initiative, reinforcing its dedication to climate action.
Unlock detailed emission data
Access structured emission data, company specific factors and auditable source documents
Red Bull GmbH’s Climate Goals (2030 & 2050)
No climate goals have been disclosed for Red Bull GmbH yet.
Scope 3 top emissions categories
No scope 3 category breakdown has been disclosed yet.
Climate initiatives
Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact Climate Champions initiative
RE 100
Climate Action 100
Emissions comparison with industry peers
View similar organisations
Usage policy
You’re welcome to quote or reference data from this page, but please include a visible link back to this URL. Bulk collection, resale, or redistribution of data from multiple profiles is not permitted.
See our License Agreement for more details.
Where does DitchCarbondata come from?
Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers
Learn moreCurious to see your top suppliers emissions?
Book a demo for a pilot project