Stroer SE & Co. KGaA, commonly referred to as Stroer, is a leading player in the Other Business Services sector, headquartered in Germany. Founded in 1990, the company has established a strong presence across major operational regions, including Germany and various European markets. Stroer excels in outdoor advertising, digital marketing, and media solutions, offering unique services that integrate traditional and digital platforms.
With a commitment to innovation, Stroer has achieved significant milestones, including expanding its digital portfolio and enhancing its advertising technologies. The company is recognised for its market leadership in outdoor advertising, consistently delivering impactful campaigns that resonate with audiences. Stroer’s strategic approach and diverse service offerings position it as a formidable force in the competitive landscape of business services.
+27 vs industry average
Stroer’s score of 59 is higher than 72% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Business Services has below-average carbon intensity
Industry performance
The Business Services industry has increased its overall emissions by 24% since 2019
Emissions trajectory 2020 – 2028
Reported emissions
Scope 3 accounts for ••• of total emissions.
Stroer's reported carbon emissions
Ströer SE & Co. KGaA, a company within the "Other business services (74)" industry headquartered in Germany, is committed to reducing its carbon footprint. For the reporting year 2025, Ströer reported total global emissions of approximately 113,778,440 kg CO2e. This included Scope 1 emissions of around 6,394,270 kg CO2e, Scope 2 emissions (market-based) of approximately 29,330,220 kg CO2e, and Scope 3 emissions totalling about 79,888,360 kg CO2e. In 2024, the company's total global emissions were approximately 113,997,940 kg CO2e, with Scope 1 emissions at roughly 6,854,970 kg CO2e, Scope 2 emissions (market-based) at approximately 31,704,390 kg CO2e, and Scope 3 emissions at around 76,574,350 kg CO2e. Looking back, in 2023, Ströer reported total global emissions of approximately 35,342,000 kg CO2e, comprising Scope 1 emissions of about 6,849,000 kg CO2e, Scope 2 emissions (market-based) of approximately 11,442,000 kg CO2e, and Scope 3 emissions of around 17,051,000 kg CO2e. Prior to that, in 2022, total global emissions were approximately 37,288,000 kg CO2e, with Scope 1 emissions at about 6,325,000 kg CO2e, Scope 2 emissions (market-based) at approximately 13,552,000 kg CO2e, and Scope 3 emissions at around 17,411,000 kg CO2e. For 2021, total global emissions were approximately 31,120,000 kg CO2e, with Scope 1 emissions at about 5,826,000 kg CO2e, Scope 2 emissions (market-based) at approximately 10,177,000 kg CO2e, and Scope 3 emissions at around 15,116,000 kg CO2e. Ströer has set ambitious climate targets. The company aims for "Net-zero by 2050" and has a specific near-term goal to achieve a 65% absolute reduction in groupwide Scope 1 and Scope 2 CO2e emissions by 2030, using 2019 as the baseline year.
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Stroer’s Climate Goals (2030 & 2050)
3 goals2030
65% reduction in Scope 1
By 2030, Ströer is targeting a reduction in the Group’s absolute scope 1 and 2 CO2e emissions of 65% compared with 2019 levels.
2030
62% reduction in total GHG
Vs 2019 baseline. Validated by SBTi. Includes full supply chain.
2040
50% reduction in Scope 3 intensity
Across purchased goods and services and logistics.
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Scope 3 top emissions categories
7 of 15 categories disclosedSee all scope 3 categories
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Climate initiatives

Science Based Targets Initiative

Carbon Disclosure Project
The Climate Pledge
UN Global Compact Climate Champions initiative
RE 100
Climate Action 100
Emissions comparison with industry peers
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