Stroer
Stroer SE & Co. KGaA, commonly referred to as Stroer, is a leading player in the out-of-home (OOH) advertising industry, headquartered in Germany. Established in 1990, the company has significantly expanded its operations across major regions, including Germany, Austria, and Turkey, solidifying its presence in the European market. Stroer offers a diverse range of advertising solutions, including digital and classic billboards, street furniture, and transport advertising. What sets Stroer apart is its innovative approach to integrating digital technology with traditional advertising formats, enhancing audience engagement and measurement capabilities. With a strong market position, Stroer has achieved notable milestones, such as being listed on the Frankfurt Stock Exchange and consistently ranking among the top OOH advertising companies in Europe. The company’s commitment to quality and innovation continues to drive its success in the dynamic advertising landscape.
DitchCarbon Score
How does Stroer's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Stroer's score of 60 is higher than 99% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Stroer's reported carbon emissions
In 2023, Stroer reported total carbon emissions of approximately 17,051,000 kg CO2e, with emissions distributed across various scopes: 6,849,000 kg CO2e (Scope 1), 35,342,000 kg CO2e (Scope 2), and 17,051,000 kg CO2e (Scope 3). This reflects a commitment to transparency in their emissions reporting, covering all three scopes. Over the past few years, Stroer has made significant strides in reducing its carbon footprint. In 2022, total emissions were about 36,071,000 kg CO2e, indicating a reduction in emissions from the previous year. The company has set a long-term goal of achieving net-zero emissions by 2050, aligning with the United Nations' 1.5-degree target. This commitment includes specific objectives in innovation, reduction, and compensation strategies. Stroer's emissions data shows a clear trend of decreasing emissions, with total emissions dropping from approximately 63,775,000 kg CO2e in 2019 to 17,051,000 kg CO2e in 2023. This reduction highlights the effectiveness of their climate initiatives and their dedication to sustainability within the advertising industry.
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| 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|
| Scope 1 | 6,241,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 |
| Scope 2 | 33,556,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 |
| Scope 3 | 23,978,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | - |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Stroer is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
