Wpp
WPP plc, a leading global communications services group headquartered in Great Britain, has established itself as a powerhouse in the advertising and marketing industry since its founding in 1985. With a presence in over 100 countries, WPP operates across key regions including Europe, North America, and Asia, providing a diverse range of services that encompass advertising, media planning, and digital marketing. WPP's core offerings include innovative solutions in brand strategy, customer engagement, and data analytics, setting it apart through its commitment to creativity and technology integration. The company has achieved notable milestones, such as the acquisition of several prominent agencies, solidifying its market position as one of the largest advertising networks globally. With a focus on delivering measurable results, WPP continues to lead the way in shaping the future of marketing communications.
DitchCarbon Score
How does Wpp's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Wpp's score of 94 is higher than 97% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Let us know if this data was useful to you
Wpp's reported carbon emissions
In 2024, WPP reported total carbon emissions of approximately 22,129,000 kg CO2e, which includes 15,879,000 kg CO2e from Scope 1 and 6,250,000 kg CO2e from Scope 2. The company also disclosed Scope 3 emissions of about 91,651,000 kg CO2e. In the UK, WPP's emissions for the same year were approximately 5,178,000 kg CO2e, with 7,599,000 kg CO2e from Scope 1 and 3,626,000 kg CO2e from Scope 2. WPP has set ambitious climate commitments, aiming for an 84% reduction in absolute Scope 1 and 2 greenhouse gas emissions by 2025, using 2019 as the baseline. Additionally, the company targets a 50% reduction in absolute Scope 3 emissions by 2030. WPP is committed to achieving net zero emissions across its operations (Scope 1 and 2) by 2025 and across its entire supply chain (Scope 3) by 2030. These targets are validated by the Science Based Targets initiative (SBTi) and reflect WPP's commitment to align with climate science to limit global warming to 1.5°C. WPP's emissions data is sourced directly from the company, with no cascading from a parent organization. The company actively participates in various climate initiatives, including the Climate Pledge, reinforcing its commitment to sustainability and carbon reduction.
Unlock detailed emissions data
Access structured emissions data, company-specific emission factors, and source documents
| 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Scope 1 | 2,628,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 00,000,000 | 0,000,000 | - | - | - | - | 0,000,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | - |
| Scope 2 | 149,728,000 | 000,000,000 | 000,000,000 | 000,000,000 | 000,000,000 | 000,000,000 | 000,000,000 | 000,000,000 | 000,000,000 | - | - | - | - | 0,000,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 0,000,000 | 0,000,000 | - |
| Scope 3 | 151,936,000 | 000,000,000 | 000,000,000 | 000,000,000 | 00,000,000 | 000,000,000 | 00,000,000 | 000,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 000,000,000 | 0,000,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | - |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Wpp is participating in some of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
