Public Profile

Kindred

Kindred Group plc, commonly referred to as Kindred, is a leading online gambling operator headquartered in Montana (MT). Founded in 1997, the company has established a strong presence across Europe and beyond, offering a diverse range of gaming products and services. Kindred operates several well-known brands, including Unibet, 32Red, and Maria Casino, each distinguished by their user-friendly interfaces and innovative features. With a commitment to responsible gambling, Kindred has achieved significant milestones, including being one of the first operators to adopt a comprehensive sustainability strategy. The company is recognised for its market position, consistently ranking among the top online gaming companies globally. Kindred's unique approach to customer engagement and its extensive portfolio of sports betting, casino games, and poker set it apart in the competitive online gambling industry.

DitchCarbon Score

How does Kindred's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

43

Industry Average

Mean score of companies in the Other Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

4

Industry Benchmark

Kindred's score of 43 is higher than 97% of the industry. This can give you a sense of how well the company is doing compared to its peers.

97%

Kindred's reported carbon emissions

In 2023, Kindred Group reported total carbon emissions of approximately 5,038,900 kg CO2e, comprising 84,100 kg CO2e from Scope 1, 467,000 kg CO2e from Scope 2, and 4,487,800 kg CO2e from Scope 3 emissions. This marks a significant reduction from previous years, particularly from a peak of 7,220,000 kg CO2e in 2017. Kindred Group has set ambitious climate commitments, aiming to reduce absolute Scope 1 and 2 greenhouse gas emissions by 90% by FY2027, using FY2019 as the baseline. Additionally, the company targets a 35% reduction in absolute Scope 3 emissions within the same timeframe. These targets align with the Science Based Targets initiative (SBTi) and are designed to support global efforts to limit warming to 1.5°C. Overall, Kindred Group's proactive approach to managing its carbon footprint reflects its commitment to sustainability and responsible business practices within the hospitality and leisure sector.

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20152016201720182020202120222023
Scope 1
65,000
0,000
00,000
00,000
00,000
00,000
00,000
00,000
Scope 2
2,517,000
0,000,000
0,000,000
0,000,000
0,000,000
0,000,000
0,000,000
000,000
Scope 3
1,766,000
0,000,000
0,000,000
0,000,000
000,000
0,000,000
0,000,000
0,000,000

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. Kindred's primary industry is Other services (93), which is low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. Kindred is headquartered in MT, which has a rank of medium, indicating medium grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Kindred is committed to some reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
Carbon Disclosure Project
The Climate Pledge
UN Global Compact

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