Kindred
Kindred Group plc, commonly referred to as Kindred, is a leading online gambling operator headquartered in Montana (MT). Founded in 1997, the company has established a strong presence across Europe and beyond, offering a diverse range of gaming products and services. Kindred operates several well-known brands, including Unibet, 32Red, and Maria Casino, each distinguished by their user-friendly interfaces and innovative features. With a commitment to responsible gambling, Kindred has achieved significant milestones, including being one of the first operators to adopt a comprehensive sustainability strategy. The company is recognised for its market position, consistently ranking among the top online gaming companies globally. Kindred's unique approach to customer engagement and its extensive portfolio of sports betting, casino games, and poker set it apart in the competitive online gambling industry.
DitchCarbon Score
How does Kindred's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Other Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Kindred's score of 43 is higher than 95% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Kindred's reported carbon emissions
In 2023, Kindred Group reported total carbon emissions of approximately 5,038,900 kg CO2e, with emissions distributed across Scope 1, Scope 2, and Scope 3. Specifically, Scope 1 emissions were about 84,100 kg CO2e, while Scope 2 emissions totalled approximately 467,000 kg CO2e. The majority of emissions, around 4,487,800 kg CO2e, fell under Scope 3. Kindred Group has set ambitious climate commitments, aiming to reduce absolute Scope 1 and 2 greenhouse gas emissions by 90% by FY2027, using FY2019 as the baseline. Additionally, the company targets a 35% reduction in absolute Scope 3 emissions within the same timeframe. These targets align with the Science Based Targets initiative (SBTi) and are designed to contribute to global efforts to limit warming to 1.5°C. Over the years, Kindred's emissions have fluctuated, with total emissions peaking at approximately 7,220,000 kg CO2e in 2017. However, recent years have shown a downward trend, with emissions decreasing from about 6,557,000 kg CO2e in 2018 to the current figure in 2023. This reflects the company's ongoing commitment to sustainability and reducing its carbon footprint.
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Add to project| 2015 | 2016 | 2017 | 2018 | 2020 | 2021 | 2022 | 2023 | |
|---|---|---|---|---|---|---|---|---|
| Scope 1 | 65,000 | 0,000 | 00,000 | 00,000 | 00,000 | 00,000 | 00,000 | 00,000 |
| Scope 2 | 2,517,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 000,000 |
| Scope 3 | 1,766,000 | 0,000,000 | 0,000,000 | 0,000,000 | 000,000 | 0,000,000 | 0,000,000 | 0,000,000 |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Kindred is committed to some reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
