Kindred Sustainability Profile
Kindred Group plc, commonly referred to as Kindred, is a leading online gambling operator headquartered in Montana (MT). Founded in 1997, the company has established a strong presence across Europe and beyond, offering a diverse range of gaming products and services. Kindred operates several well-known brands, including Unibet, 32Red, and Maria Casino, each distinguished by their user-friendly interfaces and innovative features. With a commitment to responsible gambling, Kindred has achieved significant milestones, including being one of the first operators to adopt a comprehensive sustainability strategy. The company is recognised for its market position, consistently ranking among the top online gaming companies globally. Kindred's unique approach to customer engagement and its extensive portfolio of sports betting, casino games, and poker set it apart in the competitive online gambling industry.
DitchCarbon Score
How does Kindred's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Other Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Kindred's score of 61 is higher than 78% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Kindred's reported carbon emissions
In 2023, Kindred Group reported total carbon emissions of approximately 5,038,900 kg CO2e. This figure includes 84,100 kg CO2e from Scope 1 emissions, 467,000 kg CO2e from Scope 2 emissions, and a significant 4,487,800 kg CO2e from Scope 3 emissions. This represents a notable decrease from 2022, where total emissions were about 6,915,100 kg CO2e, indicating a reduction of approximately 1,876,200 kg CO2e year-on-year. Kindred Group has set ambitious climate commitments, aiming for a 90% reduction in absolute Scope 1 and 2 emissions by 2027, using 2019 as the baseline year. Additionally, the company targets a 35% reduction in Scope 3 emissions within the same timeframe. These targets are aligned with the Science Based Targets initiative (SBTi) and reflect a commitment to achieving net zero for Scope 1 and 2 emissions by 2030, having already achieved a 6% reduction based on re-baselined data from 2022. The emissions data and reduction targets are cascaded from Kindred Group plc, the parent company, which is committed to maintaining transparency and accountability in its sustainability efforts.
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| 2020 | 2021 | 2022 | 2023 | |
|---|---|---|---|---|
| Scope 1 | 44,300 | 00,000 | 00,000 | 00,000 |
| Scope 2 | 1,939,200 | 0,000,000 | 0,000,000 | 000,000 |
| Scope 3 | - | 0,000,000 | 0,000,000 | 0,000,000 |
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Kindred's Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Kindred has established climate goals through participation in recognized frameworks and target-setting initiatives. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
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Frequently Asked Questions
Common questions about Kindred's sustainability data and climate commitments