Kindred
Kindred Group plc, commonly referred to as Kindred, is a leading online gambling operator headquartered in Montana (MT). Founded in 1997, the company has established a strong presence across Europe and beyond, offering a diverse range of gaming products and services. Kindred operates several well-known brands, including Unibet, 32Red, and Maria Casino, each distinguished by their user-friendly interfaces and innovative features. With a commitment to responsible gambling, Kindred has achieved significant milestones, including being one of the first operators to adopt a comprehensive sustainability strategy. The company is recognised for its market position, consistently ranking among the top online gaming companies globally. Kindred's unique approach to customer engagement and its extensive portfolio of sports betting, casino games, and poker set it apart in the competitive online gambling industry.
DitchCarbon Score
How does Kindred's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Other Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Kindred's score of 50 is higher than 72% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Kindred's reported carbon emissions
In 2023, Kindred Group reported total carbon emissions of approximately 5,038,900 kg CO2e, with Scope 1 emissions at about 84,100 kg CO2e and Scope 2 emissions at approximately 467,000 kg CO2e. This represents a significant reduction from 2022, where total emissions were about 6,915,100 kg CO2e, with Scope 1 at 97,200 kg CO2e and Scope 2 at approximately 1,226,500 kg CO2e. Kindred Group has set ambitious climate commitments, aiming for a 90% reduction in absolute Scope 1 and 2 emissions by 2027, using 2019 as the base year. Additionally, they plan to reduce Scope 3 emissions by 35% within the same timeframe. These targets are aligned with the Science Based Targets initiative (SBTi) and reflect a commitment to achieving net zero for Scope 1 and 2 emissions by 2030, having already achieved a 6% reduction based on re-baselined data from 2022. The emissions data is cascaded from Kindred Group plc, which operates as a current subsidiary. The company is actively working towards its sustainability goals, demonstrating a proactive approach to reducing its carbon footprint in the gaming and leisure sector.
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| 2020 | 2021 | 2022 | 2023 | |
|---|---|---|---|---|
| Scope 1 | - | 00,000 | 00,000 | 00,000 |
| Scope 2 | 1,939,200 | 0,000,000 | 0,000,000 | 000,000 |
| Scope 3 | - | - | - | - |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Kindred is participating in some of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
