Baidu, Inc., commonly referred to as Baidu, is a leading technology company headquartered in Beijing, China. Founded in 2000, Baidu has established itself as a dominant player in the computer and related services industry, particularly in the realm of internet search and artificial intelligence. The company operates extensively across China and has expanded its influence in various global markets.
Baidu's core offerings include its renowned search engine, cloud services, and AI-driven solutions, which are distinguished by their advanced algorithms and user-centric design. Notable achievements include its significant market share in China's search engine sector and ongoing innovations in autonomous driving technology. With a commitment to enhancing digital experiences, Baidu continues to shape the future of technology in the region and beyond.
-5 vs industry average
Baidu’s score of 35 is lower than 49% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Computer Services is among the least carbon-intensive industries
Industry performance
The Computer Services industry has reduced its overall emissions by 19% since 2019
Emissions trajectory 2020 – 2027
Reported emissions
Scope 3 accounts for ••• of total emissions.
Baidu's reported carbon emissions
Baidu's carbon emissions for 2024 were approximately 2.25 billion kg CO2e. This total includes Scope 1 emissions of about 20.6 million kg CO2e, Scope 2 emissions of approximately 899 million kg CO2e (market-based), and Scope 3 emissions totalling about 1.33 billion kg CO2e. The majority of their Scope 3 emissions in 2024 were attributed to the use of sold products. In 2023, Baidu reported total emissions of approximately 2.10 billion kg CO2e, with Scope 1 emissions around 20.0 million kg CO2e, Scope 2 at approximately 645 million kg CO2e (market-based), and Scope 3 emissions at about 1.45 billion kg CO2e. For 2022, Baidu's total emissions were approximately 2.32 billion kg CO2e, comprising about 20.3 million kg CO2e for Scope 1, 851 million kg CO2e for Scope 2 (market-based), and 1.30 billion kg CO2e for Scope 3. In 2021, Baidu's total emissions were not directly provided as a single sum, but Scope 1 emissions were approximately 16.4 million kg CO2e, Scope 2 emissions were about 601.7 million kg CO2e (location-based), and Scope 3 emissions were approximately 1.17 billion kg CO2e. Baidu, a company in the Computer and related services industry (72) headquartered in CN, has disclosed emissions data across Scopes 1, 2, and 3 for recent years. While specific reduction targets or climate commitments are not detailed in the provided information, the company has reported its greenhouse gas emissions intensity, with figures such as 0.016 units of revenue per kg CO2e in 2024. The company's reporting indicates some missing data points within Scope 3 categories, including purchased goods and services, business travel, and employee commute.
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Baidu’s Climate Goals (2030 & 2050)
No climate goals have been disclosed for Baidu yet.
Scope 3 top emissions categories
2 of 15 categories disclosedSee all scope 3 categories
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Climate initiatives

Science Based Targets Initiative

Carbon Disclosure Project
The Climate Pledge
UN Global Compact Climate Champions initiative
RE 100
Climate Action 100
Emissions comparison with industry peers
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