Brand Addition Sustainability Profile
Brand Addition, a leading global promotional merchandise agency, is headquartered in Great Britain and operates extensively across Europe, North America, and Asia. Founded in 1995, the company has established itself as a key player in the promotional products industry, specialising in custom branding solutions that enhance client visibility and engagement. With a diverse portfolio that includes sustainable merchandise, apparel, and corporate gifts, Brand Addition stands out for its commitment to quality and innovation. The company has achieved notable milestones, including recognition for its sustainable practices and a strong focus on customer service, positioning itself as a trusted partner for brands seeking to make a lasting impression. Through its strategic approach and industry expertise, Brand Addition continues to drive success for its clients in an ever-evolving marketplace.
DitchCarbon Score
How does Brand Addition's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Brand Addition's score of 41 is higher than 64% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Brand Addition's reported carbon emissions
In 2023, Brand Addition reported total carbon emissions of approximately 35,000,000 kg CO2e, with emissions distributed across various scopes: 79,000 kg CO2e for Scope 1, 241,900 kg CO2e for Scope 2, and a significant 34,865,000 kg CO2e for Scope 3. This reflects a notable decrease in Scope 1 emissions from 303,900 kg CO2e in 2022, while Scope 2 emissions saw a slight increase from 232,400 kg CO2e in the previous year. However, Scope 3 emissions rose from 50,176,000 kg CO2e in 2022, indicating a need for further action in this area. Brand Addition has not set specific reduction targets through the Science Based Targets initiative (SBTi) or other formal climate pledges, which suggests a potential area for improvement in their climate strategy. The company’s emissions data is independently reported and does not cascade from a parent organisation, ensuring that the figures reflect Brand Addition's direct operational impact. Overall, while Brand Addition has made strides in reducing certain emissions, particularly in Scope 1, the substantial Scope 3 emissions highlight the importance of comprehensive strategies to address the full spectrum of their carbon footprint.
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| 2021 | 2022 | 2023 | |
|---|---|---|---|
| Scope 1 | 313,300 | 000,000 | 00,000 |
| Scope 2 | 282,700 | 000,000 | 000,000 |
| Scope 3 | 51,406,000 | 00,000,000 | 00,000,000 |
How Carbon Intensive is Brand Addition's Industry?
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Brand Addition's Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Brand Addition has not publicly committed to specific 2030 or 2050 climate goals through the major frameworks we track. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
