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OrganisationsDirect Line
Direct Line logo

Direct Line

Financial IntermediationUnited KingdomPNK: DIISF
Last verified 1 month agodirectline.com

Direct Line Group, commonly known as Direct Line, is a prominent player in the financial intermediation services sector, headquartered in Great Britain. Established in 1985, the company has evolved significantly, becoming a leader in providing innovative insurance solutions and financial products tailored to meet diverse customer needs.

With a strong presence across the UK, Direct Line offers a range of services, including car, home, and travel insurance, distinguished by their commitment to customer service and straightforward policies. The company has achieved notable milestones, such as pioneering direct insurance sales, which has set it apart in a competitive market.

Recognised for its robust market position, Direct Line continues to innovate, leveraging technology to enhance customer experience and streamline operations. Its dedication to transparency and reliability has solidified its reputation as a trusted name in the financial intermediation landscape.

71
DitchCarbon score

+36 vs industry average

Direct Line’s score of 71 is higher than 82% of the industry. This can give you a sense of how well the company is doing compared to its peers.

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Industry Intensity

Very Low

Financial Intermediation is among the least carbon-intensive industries

Industry performance

0.062
20192025

The Financial Intermediation industry has increased its overall emissions by 11% since 2019

Emissions trajectory 2020 – 2027

000.0M000.0M000.0M000.0M0

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20202021202220232024202520262027

Reported emissions

Scope 1
•••kg CO₂e
Scope 2
•••kg CO₂e
Scope 3
•••kg CO₂e
Total reported
•••kg CO₂e

Scope 3 accounts for ••• of total emissions.

Direct Line's reported carbon emissions

Direct Line reported approximately 354,390,000 kg CO2e in total emissions for 2024. This includes Scope 1 emissions of approximately 4,257,000 kg CO2e, Scope 2 emissions of approximately 2,535,000 kg CO2e, and Scope 3 emissions of approximately 333,876,000 kg CO2e, primarily from purchased goods and services. For 2023, Direct Line's total emissions were approximately 276,942,000 kg CO2e, with Scope 1 at around 4,500,000 kg CO2e, Scope 2 at about 2,499,000 kg CO2e, and Scope 3 at approximately 253,844,000 kg CO2e. The company has a long-term ambition to become a Net Zero business by 2050, encompassing all scopes. As a near-term commitment, Direct Line aims to reduce emissions by 46% across its office estate and accident repair centres by 2030, using a 2019 baseline for Scope 1 and Scope 2 emissions. Additionally, they plan to reduce emissions from their commercial property portfolio by 58% per square metre by 2030. Their investment portfolio is also targeted to be net zero emissions by 2050. Direct Line's Scope 1 and 2 operational targets are recognised as consistent with reductions required to keep warming to 1.5°C by the Science Based Targets initiative (SBTi).

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Direct Line’s Climate Goals (2030 & 2050)

7 goals

2030

46% reduction in Scope 1

Reduce emissions by 46% across our office estate and accident repair centres by 2030 against the 2019 baseline.

On track46%

2030

62% reduction in total GHG

Vs 2019 baseline. Validated by SBTi. Includes full supply chain.

At risk48%

2040

50% reduction in Scope 3 intensity

Across purchased goods and services and logistics.

Behind target22%

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Scope 3 top emissions categories

1 of 15 categories disclosed
Purchased Goods & Services100%
Purchased Goods & Services100%

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Climate initiatives

SCIENCE BASED TARGETS

Science Based Targets Initiative

2027 targetSee details
Active
CDP

Carbon Disclosure Project

Sign in to view
Active
THE CLIMATE PLEDGE

The Climate Pledge

Inherited from Aviva plc
See details
Not active
United Nations Global Compact

UN Global Compact Climate Champions initiative

Inherited from Aviva plc
See details
Not active
RE 100

RE 100

Inherited from Aviva plc
See details
Not active
Climate Action 100+

Climate Action 100

See details
Not active

Emissions comparison with industry peers

View similar organisations
CompanyCountryIndustryLast updatedScoreDetails
Direct Line logoDirect Line
GBFinancial Intermediation
1 month ago
71
C
Catlin Group Limited
BMInsurance Services
22 days ago
97
View
NN Group logoNN Group
NLFinancial Intermediation
21 days ago
88
View
Generali Group logoGenerali Group
ITDirect Life Insurance Carriers
6 days ago
84
View
Hiscox logoHiscox
USInsurance Services
20 days ago
74
View
Sampo logoSampo
FIInsurance Services
6 days ago
65
View
RSA Insurance Group logoRSA Insurance Group
GBInsurance Services
21 days ago
63
View

Frequently asked questions

Common questions about Direct Line’s sustainability data and climate commitments

Direct Line reported approximately 354 million kg CO2e in total emissions for 2024. This includes Scope 1 emissions of around 4.3 million kg CO2e, Scope 2 emissions of about 2.5 million kg CO2e, and Scope 3 emissions of roughly 333.9 million kg CO2e, primarily from purchased goods and services. This data highlights the company's significant carbon footprint and the need for ongoing emissions reduction efforts across all operational scopes.

Data year: 2024

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Ditchcarbonv260319.2
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