FitNow, Inc. Sustainability Profile
FitNow, Inc., commonly known for its flagship product Lose It!, is a leading player in the health and wellness industry, headquartered in the United States. Founded in 2008, the company has made significant strides in the realm of weight management and nutrition tracking, catering to a diverse user base across major operational regions in North America and beyond. FitNow's core offerings include innovative mobile applications that empower users to set and achieve their fitness goals through personalised meal planning and calorie tracking. What sets FitNow apart is its user-friendly interface and robust community support, fostering a sense of accountability among users. With a strong market position, FitNow has garnered millions of downloads, establishing itself as a trusted resource for individuals seeking to improve their health and well-being.
DitchCarbon Score
How does FitNow, Inc.'s carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Recreation and Sports Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
FitNow, Inc.'s score of 75 is higher than 87% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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FitNow, Inc., headquartered in the US, currently does not report specific carbon emissions data, as indicated by the absence of emissions figures in kg CO2e. The company is a current subsidiary of Ziff Davis, Inc., which may influence its climate commitments and reporting practices. While FitNow, Inc. has not established its own reduction targets or climate pledges, it inherits initiatives from its parent company, Ziff Davis, Inc. This includes participation in the Science Based Targets initiative (SBTi) and the Carbon Disclosure Project (CDP), both of which are aimed at promoting transparency and accountability in corporate climate action. As a subsidiary, FitNow's climate strategy may align with Ziff Davis's broader sustainability goals, although specific details regarding reduction targets or achievements have not been disclosed. The absence of direct emissions data suggests that FitNow, Inc. is in the early stages of developing its own climate commitments or may rely on the frameworks established by its parent company.
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| 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|
| Scope 1 | 782,000 | 000,000 | 000,000 | 000,000 | 000,000 | 000,000 |
| Scope 2 | 3,495,500 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 |
| Scope 3 | - | - | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 |
How Carbon Intensive is FitNow, Inc.'s Industry?
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FitNow, Inc.'s Scope 3 Categories Breakdown
FitNow, Inc.'s Scope 3 emissions, which decreased by 10% last year and decreased by approximately 45% since 2021, demonstrating supply chain emissions tracking. Nearly all of their carbon footprint comes from suppliers and value chain emissions, representing nearly all emissions under the GHG Protocol, with "Purchased Goods and Services" being the largest emissions source at 71% of Scope 3 emissions.
Top Scope 3 Categories
FitNow, Inc.'s Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
FitNow, Inc. has established climate goals through participation in recognized frameworks and target-setting initiatives. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
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