Ipsos, a leading global market research and consulting firm, is headquartered in France and operates extensively across Europe, North America, and Asia. Founded in 1975, Ipsos has established itself as a key player in the industry, renowned for its innovative methodologies and commitment to delivering actionable insights. The company specialises in various sectors, including advertising, media measurement, opinion polling, and social research. Ipsos stands out for its unique approach to data collection and analysis, utilising advanced technology and a diverse range of research techniques. With a strong market position, Ipsos has achieved notable milestones, such as being recognised as one of the top market research firms worldwide. Its dedication to understanding consumer behaviour and market dynamics continues to drive its success and reputation in the industry.
How does Ipsos's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Ipsos's score of 84 is higher than 91% of the industry. This can give you a sense of how well the company is doing compared to its peers.
In 2024, Ipsos reported total carbon emissions of approximately 154,957,000 kg CO2e, with Scope 1 emissions at about 5,300,000 kg CO2e, Scope 2 emissions (market-based) at approximately 5,612,000 kg CO2e, and significant Scope 3 emissions of around 144,045,000 kg CO2e. The previous year, 2023, saw total emissions of about 149,301,000 kg CO2e, with similar distributions across the scopes. Ipsos has set ambitious climate commitments, aiming for a 10% reduction in both Scope 1 and Scope 2 emissions by 2025 from a 2020 baseline. Additionally, they are targeting net zero emissions by 2030, with a long-term goal of achieving a 90% reduction in Scope 1 and 2 emissions by 2050, and a 90% reduction in Scope 3 emissions across their value chain by the same year. These targets have been approved by the Science Based Targets initiative (SBTi), reflecting a commitment to align with global climate goals. Overall, Ipsos's emissions strategy demonstrates a proactive approach to sustainability, with a clear trajectory towards significant reductions in greenhouse gas emissions.
Access structured emissions data, company-specific emission factors, and source documents
| 2013 | 2019 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|
| Scope 1 | 6,953,528 | 0,000,000 | 00,000,000 | 00,000,000 | 0,000,000 | 0,000,000 |
| Scope 2 | 14,737,328 | 0,000,000 | 00,000,000 | 00,000,000 | 0,000,000 | 0,000,000 |
| Scope 3 | 30,201,144 | 000,000,000 | 00,000,000 | 00,000,000 | 000,000,000 | 000,000,000 |
Ipsos's Scope 3 emissions, which increased by 4% last year and increased by approximately 377% since 2013, demonstrating supply chain emissions tracking. The vast majority of their carbon footprint comes from suppliers and value chain emissions, representing the vast majority of total emissions under the GHG Protocol, with "Purchased Goods and Services" being the largest emissions source at 81% of Scope 3 emissions.
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Ipsos has established climate goals through participation in recognized frameworks and target-setting initiatives. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.

Common questions about Ipsos's sustainability data and climate commitments