Jcdecaux, officially known as Jcdecaux SA, is a leading global player in the outdoor advertising industry, headquartered in France. Founded in 1964, the company has established a strong presence in major operational regions across Europe, Asia, and the Americas. Renowned for its innovative street furniture, digital displays, and transport advertising solutions, Jcdecaux has revolutionised the way brands connect with consumers in public spaces. With a commitment to sustainability and urban integration, Jcdecaux's unique offerings include high-quality bus shelters, kiosks, and billboards that enhance city landscapes while delivering impactful advertising. The company has achieved notable milestones, including being the first to introduce digital advertising in outdoor spaces, solidifying its market position as a pioneer in the industry. Jcdecaux continues to set benchmarks for creativity and effectiveness in outdoor advertising, making it a preferred choice for brands worldwide.
How does Jcdecaux's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
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Jcdecaux's score of 100 is higher than 100% of the industry. This can give you a sense of how well the company is doing compared to its peers.
In 2024, JCDecaux reported total carbon emissions of approximately 212,200,000 kg CO2e, with emissions distributed across various scopes: 20,900,000 kg CO2e (Scope 1), 700,000 kg CO2e (Scope 2, market-based), and 190,600,000 kg CO2e (Scope 3). The previous year, 2023, saw total emissions of about 233,500,000 kg CO2e, indicating a reduction in emissions year-on-year. JCDecaux has set ambitious climate commitments, aiming for a 72.8% reduction in absolute Scope 1 and 2 emissions by 2030, compared to a 2019 baseline. Additionally, the company targets a 46.2% reduction in Scope 3 emissions within the same timeframe. Long-term goals include achieving a 90% reduction in all scopes (1, 2, and 3) by 2050, contributing to their commitment to net-zero emissions by 2050. These targets are part of a collective initiative by the Union of Outdoor Advertising (UPE), of which JCDecaux is a member, to promote environmental transition. The company is also committed to sourcing 100% renewable electricity through 2030 and beyond. The emissions data and reduction targets are cascaded from JCDecaux SE, the parent organization, ensuring alignment with broader corporate sustainability goals.
Access structured emissions data, company-specific emission factors, and source documents
| 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|---|---|
| Scope 1 | 32,700,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 |
| Scope 2 | 111,800,000 | 00,000,000 | 00,000,000 | 00,000,000 | 0,000,000 | 0,000,000 | 000,000 | 000,000 |
| Scope 3 | - | - | 000,000,000 | - | - | 00,000,000 | 000,000,000 | 000,000,000 |
Jcdecaux's Scope 3 emissions, which decreased by 9% last year and decreased by approximately 21% since 2019, demonstrating supply chain emissions tracking. The vast majority of their carbon footprint comes from suppliers and value chain emissions, representing the vast majority of total emissions under the GHG Protocol, with "Capital Goods" being the largest emissions source at 42% of Scope 3 emissions.
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Jcdecaux has established climate goals through participation in recognized frameworks and target-setting initiatives. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.

Common questions about Jcdecaux's sustainability data and climate commitments