Public Profile

Magnite, Inc.

Magnite, Inc., a leading player in the advertising technology sector, is headquartered in the United States. Founded in 2020 through the merger of Rubicon Project and Telaria, Magnite has quickly established itself as a prominent force in the programmatic advertising landscape. The company operates primarily in North America and Europe, providing innovative solutions that empower publishers and advertisers to maximise their revenue. Magnite's core offerings include a comprehensive supply-side platform (SSP) and advanced video advertising solutions, distinguished by their robust analytics and user-friendly interface. With a commitment to transparency and efficiency, Magnite has garnered a strong market position, serving a diverse clientele and achieving significant milestones in the digital advertising space. As the industry evolves, Magnite continues to lead with cutting-edge technology and strategic partnerships, solidifying its reputation as a trusted partner in the advertising ecosystem.

DitchCarbon Score

How does Magnite, Inc.'s carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

38

Industry Average

Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

25

Industry Benchmark

Magnite, Inc.'s score of 38 is higher than 92% of the industry. This can give you a sense of how well the company is doing compared to its peers.

92%

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Magnite, Inc.'s reported carbon emissions

Magnite, Inc., headquartered in the United States, has set ambitious climate commitments aimed at significantly reducing its carbon emissions. Although specific emissions data for the most recent year is not available, the company has established clear reduction targets based on a 2022 baseline. Magnite is committed to achieving a 42.5% reduction in absolute Scope 1 and Scope 2 greenhouse gas (GHG) emissions by 2030. Furthermore, the company aims to increase its sourcing of renewable electricity from 66% in 2022 to 100% by 2030. In addition, by 2029, Magnite plans for 80% of its suppliers, measured by emissions from purchased goods and services and capital goods, to have science-based targets. Looking towards the long term, Magnite has set a target to reduce absolute Scope 1 and Scope 2 GHG emissions by 90% by 2050. The company also aims to achieve a 90% reduction in absolute Scope 3 emissions within the same timeframe. Magnite has committed to reaching net-zero greenhouse gas emissions across its entire value chain by 2050. These targets align with the science-based targets initiative (SBTi) and are designed to support the global effort to limit warming to 1.5°C. Magnite's proactive approach reflects its commitment to sustainability and responsible corporate practices in the software and services sector.

Industry emissions intensity

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Very high
Some industries are more carbon intensive than others. Magnite, Inc.'s primary industry is Other business services (74), which is very low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
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Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. This request for Magnite, Inc. is in US, which has a low grid carbon intensity relative to other regions.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Magnite, Inc. is participating in some of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
RE 100
Climate Action 100
Race To Net Zero
Reduction Actions

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