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Puma SE, commonly known as Puma, is a leading global brand in the wearing apparel and furs industry, headquartered in Herzogenaurach, Germany. Founded in 1948, Puma has established itself as a pioneer in sports and lifestyle footwear, apparel, and accessories, catering to athletes and fashion enthusiasts alike.
With a strong presence in Europe, North America, and Asia, Puma is renowned for its innovative designs and commitment to sustainability. The brand's core products include performance sportswear, casual clothing, and stylish footwear, distinguished by their cutting-edge technology and unique aesthetic.
Puma's market position is bolstered by notable collaborations and endorsements with high-profile athletes and celebrities, solidifying its reputation as a trendsetter in the competitive apparel landscape.
+49 vs industry average
Puma’s score of 83 is higher than 88% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Apparel Production has below-average carbon intensity
The Apparel Production industry has reduced its overall emissions by 24% since 2018
Scope 3 accounts for ••• of total emissions.
Puma, headquartered in Germany, reported total Scope 1, 2, and 3 greenhouse gas emissions of approximately 1.52 billion kg CO2e in 2025. This figure represents a decrease from approximately 1.75 billion kg CO2e in 2024.
Puma has set near-term Science Based Targets initiative (SBTi) commitments to reduce absolute Scope 1 and 2 GHG emissions by 90% by 2030 from a 2017 base year. The company also aims to reduce absolute Scope 3 GHG emissions from purchased goods and services and upstream transportation and distribution by 33% by 2030, from a 2017 base year. Puma additionally commits to actively source 100% renewable electricity annually through 2030. These targets are classified as consistent with reductions required to keep warming to 1.5°C.
Puma has achieved an earlier target of reducing Scope 1 and 2 emissions by 35% compared to the 2017 baseline, primarily through the purchase of renewable energy and renewable energy attribute certificates. The company is committed to reaching net-zero GHG emissions by 2050 as part of its Fashion Industry Charter for Climate Action engagement.
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2030
90% reduction in Scope 2
PUMA commits to reduce absolute scope 1 and scope 2 GHG emissions 90% by 2030 from a 2017 base year. PUMA SE also commits to continue active…
2030
90% reduction in Scope 1
PUMA commits to reduce absolute scope 1 and scope 2 GHG emissions 90% by 2030 from a 2017 base year. PUMA SE also commits to continue active…
2030
33% reduction in scope 3 total
PUMA commits to reduce absolute scope 1 and scope 2 GHG emissions 90% by 2030 from a 2017 base year. PUMA SE also commits to continue active…
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Common questions about Puma’s sustainability data and climate commitments
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