Rakuten
Rakuten, Inc., commonly known as Rakuten, is a leading Japanese e-commerce and online retail company headquartered in Tokyo, Japan. Founded in 1997, Rakuten has grown to become a significant player in the global digital marketplace, with operations spanning across Asia, Europe, and the Americas. The company is renowned for its diverse range of services, including e-commerce, digital content, and financial technology, which set it apart in the competitive landscape. Rakuten's core offerings include its online marketplace, Rakuten Ichiba, and various digital services such as Rakuten TV and Rakuten Pay. The company has achieved notable milestones, including its expansion into international markets and strategic partnerships that enhance its service portfolio. With a strong market position, Rakuten continues to innovate, making it a prominent name in the e-commerce industry.
DitchCarbon Score
How does Rakuten's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Financial Intermediation industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Rakuten's score of 67 is higher than 83% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Rakuten's reported carbon emissions
In 2024, Rakuten Group, Inc. reported total carbon emissions of approximately 11,160,952,000 kg CO2e, with emissions distributed across Scope 1 (3,638,000 kg CO2e), Scope 2 (385,383,000 kg CO2e), and Scope 3 (11,160,952,000 kg CO2e). This represents a significant increase in Scope 3 emissions compared to 2023, where total emissions were approximately 12,693,824,000 kg CO2e, with Scope 1 at 2,991,000 kg CO2e and Scope 2 at 337,224,000 kg CO2e. Rakuten has set ambitious climate commitments, aiming for a 99.7% reduction in absolute Scope 1 and 2 emissions by 2032 from 2022 levels. Additionally, the company targets a 30% reduction in absolute Scope 3 emissions within the same timeframe. Notably, they aim to achieve net-zero Scope 2 emissions by 2023 through the RE100 initiative, which focuses on sourcing 100% renewable energy for their operations. The company has also committed to reducing Scope 3 emissions from sold electricity by 76.8% per MWh by 2032. These targets are aligned with the Science Based Targets initiative (SBTi) and reflect Rakuten's commitment to addressing climate change and reducing its carbon footprint.
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| 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|---|---|
| Scope 1 | 304,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 | 0,000,000 |
| Scope 2 | 8,285,000 | 00,000,000 | 00,000,000 | 00,000,000 | 000,000,000 | 000,000,000 | - | 000,000,000 |
| Scope 3 | - | 000,000,000 | 000,000,000 | 0,000,000,000 | 0,000,000,000 | 0,000,000,000 | 00,000,000,000 | 00,000,000,000 |
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Rakuten is participating in some of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
