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Public Profile
Business Services
US
updated 25 days ago

Rakuten Marketing LLC Sustainability Profile

Company website

Rakuten Marketing LLC, a prominent player in the digital marketing industry, is headquartered in the United States. Founded in 2010, the company has established itself as a leader in performance marketing, offering innovative solutions that connect brands with consumers across various channels. With a strong presence in North America, Europe, and Asia-Pacific, Rakuten Marketing provides a comprehensive suite of services, including affiliate marketing, programmatic advertising, and data-driven insights. What sets Rakuten Marketing apart is its unique ability to leverage advanced technology and analytics, enabling brands to optimise their marketing strategies effectively. The company has achieved significant milestones, including partnerships with major global brands and recognition for its commitment to transparency and performance. As a trusted name in the industry, Rakuten Marketing continues to shape the future of digital advertising, driving measurable results for its clients.

DitchCarbon Score

How does Rakuten Marketing LLC's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

44

Industry Average

Mean score of companies in the Business Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

26

Industry Benchmark

Rakuten Marketing LLC's score of 44 is higher than 68% of the industry. This can give you a sense of how well the company is doing compared to its peers.

68%

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Rakuten Marketing LLC's reported carbon emissions

Inherited from Rakuten Group, Inc.

Rakuten Marketing LLC, headquartered in the US, currently does not report specific carbon emissions data, as indicated by the absence of figures in the latest emissions data. The company is a current subsidiary of Rakuten Group, Inc., which may influence its climate commitments and initiatives. While no direct emissions data is available, Rakuten Marketing LLC's climate commitments are likely aligned with those of its parent company, Rakuten Group, Inc. This includes participation in various sustainability initiatives such as the Science Based Targets initiative (SBTi), the Carbon Disclosure Project (CDP), and RE100, which focuses on transitioning to 100% renewable energy. These initiatives are cascaded from Rakuten Group, Inc. and reflect a broader commitment to reducing carbon footprints across its corporate family. As of now, there are no specific reduction targets or achievements reported for Rakuten Marketing LLC. The company’s climate strategy may evolve as it aligns more closely with the sustainability goals set by its parent organisation.

Unlock detailed emissions data

Access structured emissions data, company-specific emission factors, and source documents

20172018201920202021202220232024
Scope 1
304,000
0,000,000
0,000,000
0,000,000
0,000,000
0,000,000
0,000,000
0,000,000
Scope 2
8,285,000
00,000,000
00,000,000
00,000,000
000,000,000
000,000,000
000,000,000
000,000,000
Scope 3
-
000,000,000
000,000,000
0,000,000,000
0,000,000,000
0,000,000,000
00,000,000,000
00,000,000,000

How Carbon Intensive is Rakuten Marketing LLC's Industry?

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. Rakuten Marketing LLC's primary industry is Business Services, which is very low in terms of carbon intensity compared to other industries.

How Carbon Intensive is Rakuten Marketing LLC's Location?

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. This request for Rakuten Marketing LLC is in US, which has a low grid carbon intensity relative to other regions.

Rakuten Marketing LLC's Climate Goals (2030 & 2050)

Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.

Rakuten Marketing LLC has not publicly committed to specific 2030 or 2050 climate goals through the major frameworks we track. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
RE 100
Climate Action 100
Race To Net Zero
Reduction Actions

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Where does DitchCarbon data come from?

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