Traackr, a leading influencer marketing platform, is headquartered in the United States and operates extensively across North America and Europe. Founded in 2007, the company has established itself as a key player in the marketing technology industry, specialising in influencer relationship management and analytics. Traackr's core offerings include influencer discovery, campaign management, and performance measurement, all designed to enhance brand engagement and drive measurable results. What sets Traackr apart is its robust data-driven approach, enabling brands to build authentic relationships with influencers and optimise their marketing strategies effectively. With a strong market position, Traackr has garnered recognition for its innovative solutions, helping brands navigate the evolving landscape of digital marketing. Its commitment to transparency and effectiveness has made it a trusted partner for businesses looking to leverage the power of influencer marketing.
How does Traackr's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Machinery and Equipment industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Traackr's score of 18 is lower than 64% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Traackr, headquartered in the US, currently does not report any carbon emissions data, as indicated by the absence of specific figures in kg CO2e. Additionally, there are no documented reduction targets or climate pledges associated with the company. This lack of emissions data and formal commitments suggests that Traackr may still be in the early stages of developing a comprehensive climate strategy. In the context of industry standards, many organisations are increasingly adopting Science-Based Targets Initiative (SBTi) guidelines to set ambitious emissions reduction goals. However, Traackr has not yet established such targets or initiatives. As the company progresses, it may consider aligning with industry best practices to enhance its sustainability profile and contribute to global climate efforts.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Traackr is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.