WOW air hf., commonly known as WOW air, is an Icelandic low-cost airline headquartered in Reykjavík, Iceland. Founded in 2011, the airline has established itself as a key player in the aviation industry, primarily serving transatlantic routes between Europe and North America. With a focus on affordable travel, WOW air offers a unique range of services, including budget-friendly flights and a variety of add-on options that cater to diverse traveller needs. The airline's operational regions extend across major cities in Europe and North America, making it a popular choice for both leisure and business travellers. Notable for its innovative approach to low-cost air travel, WOW air has achieved significant milestones, including rapid fleet expansion and a growing customer base. With a commitment to providing value and convenience, WOW air continues to enhance its market position in the competitive airline industry.
How does WOW air hf.'s carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Air Transport industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
WOW air hf.'s score of 11 is lower than 64% of the industry. This can give you a sense of how well the company is doing compared to its peers.
In 2023, WOW air hf. reported total carbon emissions of approximately 334,027,660 kg CO2e. This figure includes emissions across all three scopes: Scope 1 emissions totalled about 274,161,230 kg CO2e, primarily from direct operations, while Scope 2 emissions were approximately 45,100 kg CO2e, related to energy consumption. Scope 3 emissions, which encompass indirect emissions, accounted for significant contributions, including about 801,660 kg CO2e from purchased goods and services, 816,770 kg CO2e from employee commuting, and 35,472 kg CO2e from business travel. Despite the substantial emissions reported, WOW air hf. has not established specific reduction targets or initiatives as part of their climate commitments. There are no climate pledges or SBTi (Science Based Targets initiative) targets currently in place, indicating a potential area for future development in their sustainability strategy. The company does not inherit emissions data from any parent or related organizations, ensuring that the reported figures are solely reflective of WOW air hf.'s operations.
Access structured emissions data, company-specific emission factors, and source documents
2023 | |
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Scope 1 | 274,161,230 |
Scope 2 | 45,100 |
Scope 3 | 59,583,060 |
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
WOW air hf. is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.