New Wave Group, commonly referred to as New Wave, is a prominent player in the promotional products and merchandise industry, headquartered in Sweden (SE). Founded in 1990, the company has established a strong presence across Europe and beyond, focusing on the design, development, and distribution of high-quality promotional items and apparel. With a diverse portfolio that includes brands such as Craft, Seger, and Toppoint, New Wave Group stands out for its commitment to innovation and sustainability. The company has achieved significant milestones, including expanding its operations into key markets and enhancing its product offerings to meet evolving consumer demands. Recognised for its market leadership, New Wave Group continues to set industry standards with unique, customisable products that cater to a wide range of clients, from small businesses to large corporations.
How does New Wave's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
New Wave's score of 24 is higher than 77% of the industry. This can give you a sense of how well the company is doing compared to its peers.
In 2023, New Wave reported total carbon emissions of approximately 359,378,000 kg CO2e. This figure includes 2,849,000 kg CO2e from Scope 1 emissions, which encompass direct emissions from owned or controlled sources, and 4,096,000 kg CO2e from Scope 2 emissions, primarily related to purchased electricity. The majority of their emissions, about 352,433,000 kg CO2e, fall under Scope 3, which includes indirect emissions from the value chain, such as business travel and purchased goods and services. Despite the significant emissions figures, there are currently no publicly stated reduction targets or climate pledges from New Wave. This lack of specific commitments may reflect a broader industry context where many companies are still developing their climate strategies. As the company continues to assess its environmental impact, future initiatives may emerge to address these emissions and align with global climate goals.
Access structured emissions data, company-specific emission factors, and source documents
Add to project2023 | |
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Scope 1 | 2,849,000 |
Scope 2 | 4,096,000 |
Scope 3 | 352,433,000 |
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
New Wave is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.