Public Profile

Famous Brands

Famous Brands, a leading player in the South African food and beverage industry, is headquartered in Johannesburg, ZA. Founded in 1964, the company has grown to encompass a diverse portfolio of well-known brands, including Steers, Debonairs Pizza, and Wimpy, among others. With a strong presence across Southern Africa and expanding operations in international markets, Famous Brands has established itself as a key innovator in the quick-service restaurant sector. The company is renowned for its commitment to quality and customer satisfaction, offering a unique blend of fast food and casual dining experiences. Notable achievements include its successful franchising model and strategic acquisitions, which have solidified its market position. Famous Brands continues to set industry standards, making it a prominent name in the competitive landscape of food service.

DitchCarbon Score

How does Famous Brands's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

31

Industry Average

Mean score of companies in the Hospitality industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

21

Industry Benchmark

Famous Brands's score of 31 is higher than 93% of the industry. This can give you a sense of how well the company is doing compared to its peers.

93%

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Famous Brands's reported carbon emissions

In 2024, Famous Brands reported total carbon emissions of approximately 53,347,610 kg CO2e. This figure includes Scope 1 emissions of about 19,567,620 kg CO2e, primarily from mobile and stationary combustion, and Scope 2 emissions of approximately 30,553,580 kg CO2e, derived from purchased electricity. Additionally, Scope 3 emissions totalled around 3,226,410 kg CO2e, with significant contributions from purchased goods and services, waste generated in operations, and upstream transportation and distribution. Over the years, Famous Brands has shown fluctuations in its emissions. For instance, in 2023, the total emissions were about 52,145,000 kg CO2e, with Scope 1 at approximately 18,910,000 kg CO2e and Scope 2 at around 33,234,000 kg CO2e. The company has not publicly committed to specific reduction targets or initiatives, as indicated by the absence of documented reduction targets or climate pledges. Famous Brands operates within a global context where many companies are increasingly focusing on sustainability and carbon reduction. However, without specific commitments or targets, the company's long-term climate strategy remains unclear.

Unlock detailed emissions data

Access structured emissions data, company-specific emission factors, and source documents

2018201920202021202220232024
Scope 1
27,731,000
00,000,000
00,000,000
00,000,000
00,000,000
00,000,000
00,000,000
Scope 2
42,043,000
00,000,000
00,000,000
00,000,000
00,000,000
00,000,000
00,000,000
Scope 3
16,160,650
00,000,000
000,000
000,000
0,000,000
0,000,000
0,000,000

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. Famous Brands's primary industry is Hotel and restaurant services (55), which is very low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. This request for Famous Brands is in ZA, which has a very high grid carbon intensity relative to other regions.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Famous Brands is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
RE 100
Climate Action 100
Race To Net Zero
Reduction Actions

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Updated about 2 months ago

Where does DitchCarbon data come from?

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