Publicis

Publicis, a prominent advertising agency headquartered in France, is actively engaged in setting ambitious climate targets. The company has committed to achieving net-zero greenhouse gas emissions across its value chain by 2040. This commitment is supported by near-term targets, aiming for a 50% reduction in absolute emissions for scopes 1, 2, and 3 by 2030, using 2019 as the base year.

In terms of reported emissions:

• 2025: Publicis reported approximately 281,044,000 kg CO2e in total emissions. This included Scope 1 emissions totalling approximately 5,338,000 kg CO2e and Scope 3 emissions including capital goods at approximately 5,883,000 kg CO2e.
• 2024: Total emissions were approximately 287,078,000 kg CO2e, with Scope 1 emissions at approximately 6,164,000 kg CO2e.
• 2023: The company reported approximately 222,399,000 kg CO2e in total emissions, with Scope 1 emissions at approximately 6,164,000 kg CO2e.
• 2022: Total emissions were approximately 216,431,000 kg CO2e. Scope 2 emissions (market-based) were approximately 11,312,000 kg CO2e, and Scope 2 (location-based) were approximately 52,498,000 kg CO2e. Scope 3 emissions totalled approximately 262,786,000 kg CO2e, with significant contributions from purchased goods and services (approximately 103,702,000 kg CO2e), business travel (approximately 66,610,000 kg CO2e), and employee commute (approximately 53,087,000 kg CO2e).
• 2021: Total emissions were approximately 157,083,000 kg CO2e. Scope 2 (market-based) emissions were approximately 16,491,000 kg CO2e, and Scope 2 (location-based) were approximately 42,739,000 kg CO2e. Scope 3 emissions were approximately 264,278,000 kg CO2e, with purchased goods and services accounting for approximately 111,474,000 kg CO2e, business travel for approximately 64,547,000 kg CO2e, and employee commute for approximately 46,162,000 kg CO2e.
• 2020: Total emissions amounted to approximately 188,299,000 kg CO2e. Scope 2 (market-based) emissions were approximately 20,138,000 kg CO2e, and Scope 2 (location-based) were approximately 33,462,000 kg CO2e. Scope 3 emissions were approximately 195,049,000 kg CO2e.
• 2019: Total emissions were approximately 316,149,000 kg CO2e. Scope 1 emissions were approximately 9,895,000 kg CO2e, Scope 2 (market-based) were approximately 55,885,000 kg CO2e, and Scope 2 (location-based) were approximately 56,018,000 kg CO2e. Scope 3 emissions were approximately 250,236,000 kg CO2e.

Publicis has demonstrated progress in reducing its carbon footprint. Notably, they are committed to a 50% reduction in Scope 1 and Scope 2 emissions by 2030, relative to their 2019 baseline. Furthermore, the company aims for carbon neutrality for the entire Group as soon as possible and has set a Net Zero target by 2040, with an ambition to achieve a 90% reduction by that year. Recent initiatives include a commitment to switch to 100% direct-source renewable energy before 2030 and reducing energy consumption.