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OrganisationsPublicis
Publicis logo

Publicis

Advertising AgenciesFrancePNK: PUBGY
Last verified 16 days agodigitas.com

Publicis Groupe, a leading name in the advertising agencies sector, is headquartered in France and operates extensively across Europe, North America, and Asia. Founded in 1926, the company has evolved into a global powerhouse, renowned for its innovative approach to marketing and communications.

Publicis offers a diverse range of services, including digital marketing, media planning, and creative solutions, distinguished by its commitment to data-driven strategies and integrated campaigns. The agency's unique blend of creativity and technology positions it at the forefront of the industry, enabling clients to navigate the complexities of modern advertising.

With notable achievements such as being consistently ranked among the top advertising firms worldwide, Publicis Groupe continues to set benchmarks in the industry, driving impactful results for brands across various sectors.

100
DitchCarbon score

+69 vs industry average

Publicis’s score of 100 is higher than 100% of the industry. This can give you a sense of how well the company is doing compared to its peers.

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Industry Intensity

Very Low

Advertising Agencies is among the least carbon-intensive industries

Industry performance

0.073
20192025

The Advertising Agencies industry has reduced its overall emissions by 17% since 2019

Emissions trajectory 2020 – 2028

000M000M000M00M0

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Sign up to see forecasted emissions and if they are on track for their climate goals

202020212022202320242025202620272028

Reported emissions

Scope 1
•••kg CO₂e
Scope 2
•••kg CO₂e
Scope 3
•••kg CO₂e
Total reported
•••kg CO₂e

Scope 3 accounts for ••• of total emissions.

Publicis's reported carbon emissions

Publicis, a French advertising agency, is actively engaged in reducing its carbon footprint. For the reporting year 2025, the company reported approximately 281,044,000 kg CO2e in total emissions. This figure comprises approximately 5,338,000 kg CO2e of Scope 1 emissions, and approximately 11,312,000 kg CO2e of Scope 2 emissions (market-based). Scope 3 emissions accounted for the largest portion, totalling approximately 262,786,000 kg CO2e, with purchased goods and services being a significant contributor at approximately 103,702,000 kg CO2e. The company has established ambitious climate commitments, including a Science Based Targets initiative (SBTi) goal for a 50% reduction in scopes 1, 2, and 3 emissions by 2030, using 2019 as a baseline year. Publicis also aims for carbon neutrality across the entire group by 2030, with a long-term ambition to achieve Net Zero by 2040. Further reinforcing these commitments, the company is working towards a 90% reduction in emissions by 2040. Publicis is committed to transitioning to 100% direct-source renewable energy before 2030.

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Publicis’s Climate Goals (2030 & 2050)

5 goals

2030

100% reduction in scope 3 total

Réduction des émissions de carbone et un objectif de passer à 100% ENR en source directe avant 2030.

Behind target100%

2030

62% reduction in total GHG

Vs 2019 baseline. Validated by SBTi. Includes full supply chain.

At risk48%

2040

50% reduction in Scope 3 intensity

Across purchased goods and services and logistics.

Behind target22%

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Scope 3 top emissions categories

7 of 15 categories disclosed
Purchased Goods & Services39%
Business Travel25%
Employee Commuting20%
Upstream Leased Assets11%
Capital Goods2%
Fuel & Energy Activities2%
Waste Generated in Operations0%
Purchased Goods & Services39%
Business Travel25%
Employee Commuting20%
Upstream Leased Assets11%
Capital Goods2%
Fuel & Energy Activities2%
Waste Generated in Operations0%

See all scope 3 categories

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Climate initiatives

SCIENCE BASED TARGETS

Science Based Targets Initiative

See details
Active
CDP

Carbon Disclosure Project

Sign in to view
Active
THE CLIMATE PLEDGE

The Climate Pledge

See details
Not active
United Nations Global Compact

UN Global Compact Climate Champions initiative

See details
Active
RE 100

RE 100

See details
Not active
Climate Action 100+

Climate Action 100

See details
Not active

Emissions comparison with industry peers

View similar organisations
CompanyCountryIndustryLast updatedScoreDetails
Publicis logoPublicis
FRAdvertising Agencies
16 days ago
100
Deloitte Global logoDeloitte Global
GBOther Management Consulting Services
6 days ago
100
View
Capgemini logoCapgemini
FRComputer Services
19 hours ago
100
View
PricewaterhouseCoopers International Limited logoPricewaterhouseCoopers International Limited
GBBusiness Services
24 days ago
99
View
Accenture Song logoAccenture Song
USBusiness Services
3 months ago
91
View
Adtran Networks SE logoAdtran Networks SE
DECommunication Equipment Manufacturing
4 days ago
90
View
Ernst And Young logoErnst And Young
GBProfessional Organizations
1 hour ago
83
View

Frequently asked questions

Common questions about Publicis’s sustainability data and climate commitments

Publicis reported approximately 281 million kg CO₂e in total emissions for the year 2025. This includes around 5.3 million kg CO₂e from Scope 1 emissions and about 11.3 million kg CO₂e from Scope 2 emissions. The vast majority, approximately 263 million kg CO₂e, comes from Scope 3 emissions, primarily driven by purchased goods and services, which alone account for about 104 million kg CO₂e. This data highlights the significant impact of supply chain activities on Publicis's overall carbon footprint.

Data year: 2025

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You’re welcome to quote or reference data from this page, but please include a visible link back to this URL. Bulk collection, resale, or redistribution of data from multiple profiles is not permitted.

See our License Agreement for more details.

Where does DitchCarbon
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