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OrganisationsInterpublic
Interpublic logo

Interpublic

Advertising AgenciesUnited States
Last verified 1 month agointerpublic.com

Interpublic Group, commonly known as IPG, is a leading player in the advertising agencies sector, headquartered in the United States. Founded in 1960, the company has established a strong presence across major operational regions, including North America, Europe, and Asia-Pacific. IPG is renowned for its diverse portfolio of services, which encompasses advertising, digital marketing, public relations, and media management, setting it apart through innovative strategies and data-driven insights.

With a commitment to creativity and effectiveness, Interpublic has achieved significant milestones, including numerous awards for excellence in advertising. The company consistently ranks among the top global advertising firms, reflecting its robust market position and dedication to delivering unique solutions for clients. Through its various subsidiaries, IPG continues to shape the future of marketing and communication in an ever-evolving landscape.

82
DitchCarbon score

+52 vs industry average

Interpublic’s score of 82 is higher than 87% of the industry. This can give you a sense of how well the company is doing compared to its peers.

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Industry Intensity

Very Low

Advertising Agencies is among the least carbon-intensive industries

Industry performance

0.201
20182025

The Advertising Agencies industry has reduced its overall emissions by 28% since 2018

Emissions trajectory 2020 – 2027

000.0M000.0M000.0M000.0M0

Unlock Forecasting

Sign up to see forecasted emissions and if they are on track for their climate goals

20202021202220232024202520262027

Reported emissions

Scope 1
•••kg CO₂e
Scope 2
•••kg CO₂e
Scope 3
•••kg CO₂e
Total reported
•••kg CO₂e

Scope 3 accounts for ••• of total emissions.

Interpublic's reported carbon emissions

Interpublic (IPG), a US-based advertising agency, reported approximately 472,000,000 kg CO2e of total emissions in 2024, encompassing Scope 1, 2, and 3. In the previous year, 2023, total emissions were approximately 423,463,000 kg CO2e, with Scope 3 emissions representing the largest portion.

IPG has established ambitious climate commitments, including a goal to reach net-zero carbon emissions across its global operations by 2040. The company has set science-based targets approved by the Science Based Targets initiative (SBTi). These targets include a commitment to a 50% reduction in absolute Scope 1 and 2 greenhouse gas (GHG) emissions by 2030, using a 2019 baseline. Additionally, IPG aims for a 30% reduction in absolute Scope 3 GHG emissions by 2030, also against the 2019 baseline.

Further demonstrating their commitment, IPG is a signatory of The Climate Pledge and has pledged to source 100% renewable electricity across its portfolio by 2030. The company actively encourages its suppliers to reduce their total emissions by 30% by 2030 and to achieve net-zero carbon by 2040. IPG also monitors its overall emission reductions and energy efficiency to review progress towards its net-zero goal. Emissions data is inherited from the parent organisation, The Interpublic Group of Companies, Inc.

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Interpublic’s Climate Goals (2030 & 2050)

9 goals

2032

50% reduction in Scope 2

This aligns with our previous commitment to reduce Scope 1& 2 emissions by 50% by 2032 as part of the DOE Better Climate Challenge

On track50%

2030

62% reduction in total GHG

Vs 2019 baseline. Validated by SBTi. Includes full supply chain.

At risk48%

2040

50% reduction in Scope 3 intensity

Across purchased goods and services and logistics.

Behind target22%

See all 9 climate goals

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Scope 3 top emissions categories

6 of 15 categories disclosed
Purchased Goods & Services52%
Business Travel26%
Employee Commuting10%
Capital Goods7%
Fuel & Energy Activities4%
Waste Generated in Operations1%
Purchased Goods & Services52%
Business Travel26%
Employee Commuting10%
Capital Goods7%
Fuel & Energy Activities4%
Waste Generated in Operations1%

See all scope 3 categories

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Climate initiatives

SCIENCE BASED TARGETS

Science Based Targets Initiative

2030 targetSee details
Active
CDP

Carbon Disclosure Project

Sign in to view
Active
THE CLIMATE PLEDGE

The Climate Pledge

Signed 2021See details
Active
United Nations Global Compact

UN Global Compact Climate Champions initiative

See details
Active
RE 100

RE 100

See details
Not active
Climate Action 100+

Climate Action 100

See details
Not active

Emissions comparison with industry peers

View similar organisations
CompanyCountryIndustryLast updatedScoreDetails
Interpublic logoInterpublic
USAdvertising Agencies
1 month ago
82
Capgemini logoCapgemini
FRComputer Services
13 hours ago
100
View
Deloitte Global logoDeloitte Global
GBOther Management Consulting Services
9 hours ago
100
View
Dentsu logoDentsu
JPAdvertising Agencies
9 hours ago
100
View
Accenture logoAccenture
IEAdministrative Management and General Management Consulting Services
6 days ago
95
View
Infosys logoInfosys
INComputer Services
1 day ago
87
View
TATA Consultancy Services Limited logoTATA Consultancy Services Limited
INComputer Services
6 days ago
80
View

Frequently asked questions

Common questions about Interpublic’s sustainability data and climate commitments

Interpublic reported approximately 472 million kg CO₂e in total carbon emissions for 2024. This figure includes emissions from all three scopes: Scope 1, Scope 2, and Scope 3. The company has shown a notable increase from approximately 423 million kg CO₂e in 2023, indicating a significant environmental footprint. Understanding these emissions is crucial for stakeholders as Interpublic works towards its climate targets, including a commitment to reduce emissions significantly by 2030.

Data year: 2024

Usage policy

You’re welcome to quote or reference data from this page, but please include a visible link back to this URL. Bulk collection, resale, or redistribution of data from multiple profiles is not permitted.

See our License Agreement for more details.

Where does DitchCarbon
data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers

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