Magic Spoon
Magic Spoon, officially known as Magic Spoon Inc., is a US-based company that has revolutionised the breakfast cereal industry since its founding in 2019. Headquartered in New York City, Magic Spoon operates primarily across the United States, offering a unique range of high-protein, low-carb cereals that cater to health-conscious consumers. The brand stands out with its commitment to creating nostalgic flavours without the added sugars and artificial ingredients typically found in traditional cereals. Notable achievements include rapid growth in the health food sector and a loyal customer base that appreciates its innovative approach to breakfast. With a focus on quality and nutrition, Magic Spoon has positioned itself as a leader in the better-for-you cereal market, appealing to both adults and children alike.
DitchCarbon Score
How does Magic Spoon's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Sugar Processing industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Magic Spoon's score of 10 is lower than 67% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Magic Spoon's reported carbon emissions
Magic Spoon, headquartered in the US, currently does not have publicly available carbon emissions data for the most recent year, nor do they have specified reduction targets or climate pledges. Without concrete figures or commitments, it is challenging to assess their carbon footprint or climate initiatives. However, the absence of this information suggests that Magic Spoon may still be in the early stages of developing a comprehensive climate strategy. As the food industry increasingly prioritises sustainability, it will be important for companies like Magic Spoon to establish clear emissions reduction goals and transparent reporting practices to align with industry standards and consumer expectations.
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Magic Spoon is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
