Magic Spoon
Magic Spoon, officially known as Magic Spoon Inc., is a US-based company that has revolutionised the breakfast cereal industry since its founding in 2019. Headquartered in New York City, Magic Spoon operates primarily across the United States, offering a unique range of high-protein, low-carb cereals that cater to health-conscious consumers. The brand stands out with its commitment to creating nostalgic flavours without the added sugars and artificial ingredients typically found in traditional cereals. Notable achievements include rapid growth in the health food sector and a loyal customer base that appreciates its innovative approach to breakfast. With a focus on quality and nutrition, Magic Spoon has positioned itself as a leader in the better-for-you cereal market, appealing to both adults and children alike.
DitchCarbon Score
How does Magic Spoon's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Sugar Processing industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Magic Spoon's score of 13 is lower than 64% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Magic Spoon's reported carbon emissions
Magic Spoon, headquartered in the US, currently does not have any publicly available carbon emissions data, as indicated by the absence of specific figures in kg CO2e. Additionally, there are no documented reduction targets or climate pledges associated with the company. This lack of data suggests that Magic Spoon may still be in the early stages of developing its climate commitments or reporting practices. As the company continues to grow, it may consider establishing measurable targets in line with industry standards, such as the Science Based Targets initiative (SBTi), to enhance its sustainability profile. Without specific emissions data or reduction initiatives, it is challenging to assess Magic Spoon's current impact on climate change or its commitment to reducing carbon emissions.
Industry emissions intensity
Location emissions intensity
Reduction initiatives & disclosure networks
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Magic Spoon is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.
