Public Profile

About You

About You GmbH, founded in 2014 and headquartered in Hamburg, Germany, is a leading player in the online fashion retail industry. With a strong presence across Europe, particularly in Germany, Austria, and Switzerland, the company has rapidly expanded its operations, becoming a go-to destination for personalised shopping experiences. Specialising in a wide range of clothing, footwear, and accessories, About You distinguishes itself through its innovative approach to e-commerce, offering tailored recommendations and a user-friendly interface. The brand has achieved significant milestones, including partnerships with numerous well-known fashion labels and a robust online community. Recognised for its commitment to customer satisfaction and sustainability, About You has solidified its market position as a forward-thinking retailer, continually adapting to the evolving landscape of online shopping.

DitchCarbon Score

How does About You's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

15

Industry Average

Mean score of companies in the Retail Trade Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

23

Industry Benchmark

About You's score of 15 is lower than 93% of the industry. This can give you a sense of how well the company is doing compared to its peers.

7%

About You's reported carbon emissions

In 2020, About You reported total carbon emissions of approximately 40,077 tonnes CO2e. This figure includes 61 tonnes CO2e from Scope 1 emissions, 310 tonnes CO2e from Scope 2 emissions, and a significant 39,706 tonnes CO2e from Scope 3 emissions, which encompasses areas such as business travel (247 tonnes CO2e) and employee commuting (95 tonnes CO2e). The company has not set specific reduction targets or initiatives as part of its climate commitments, indicating a need for further development in this area. The carbon intensity for 2020 was reported at about 1.63 kg CO2e per order, reflecting the emissions associated with their operations relative to revenue. Overall, while About You has made strides in measuring its carbon footprint, there is currently no publicly available information on specific reduction targets or commitments to mitigate climate impact.

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2020
Scope 1
61,000
Scope 2
310,000
Scope 3
39,706,000

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. About You's primary industry is Retail trade services, except of motor vehicles and motorcycles; repair services of personal and household goods (52), which is low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. About You is headquartered in DE, which has a rank of medium, indicating medium grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

About You is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

SBTi
CDP
The Climate Pledge
UN Global Compact
Carbon Disclosure Project
The Climate Pledge
UN Global Compact

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Where does DitchCarbon data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers