Fitbit LLC Sustainability Profile
Fitbit LLC, a prominent player in the wearable technology industry, is headquartered in the United States. Founded in 2007, the company has established itself as a leader in health and fitness tracking, offering a range of innovative products designed to empower users to monitor their well-being. Fitbit's core offerings include smartwatches and fitness trackers that uniquely combine advanced sensors with user-friendly interfaces, enabling individuals to track their activity, sleep, and heart rate seamlessly. With a strong presence in North America and expanding operations in Europe and Asia, Fitbit has achieved significant milestones, including its acquisition by Google in 2021. This strategic partnership has further solidified Fitbit's market position, allowing it to leverage cutting-edge technology to enhance its product line. Renowned for its commitment to health and wellness, Fitbit continues to inspire millions to lead healthier lives through its comprehensive ecosystem of devices and services.
DitchCarbon Score
How does Fitbit LLC's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Communication Equipment Manufacturing industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Fitbit LLC's score of 52 is higher than 72% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Fitbit LLC, headquartered in the US, currently does not have specific carbon emissions data available for recent years. As a current subsidiary of Alphabet Inc., Fitbit's climate commitments and emissions data are cascaded from its parent company. Alphabet Inc. has established various climate initiatives, including Science Based Targets Initiative (SBTi) commitments, which Fitbit adheres to at a cascade level of 2. However, specific reduction targets or achievements for Fitbit itself have not been disclosed. Fitbit's climate strategy aligns with Alphabet's broader sustainability goals, which include commitments to renewable energy and carbon neutrality. As such, while Fitbit does not report its own emissions figures, it is part of a corporate family that prioritises significant climate action and transparency in emissions reporting.
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| 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | |
|---|---|---|---|---|---|---|---|---|
| Scope 1 | 66,549,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 | 00,000,000 |
| Scope 2 | 509,334,000 | 000,000,000 | 000,000,000 | 000,000,000 | 0,000,000,000 | 0,000,000,000 | 0,000,000,000 | 0,000,000,000 |
| Scope 3 | 2,719,024,000 | 00,000,000,000 | 0,000,000,000 | 0,000,000,000 | 0,000,000,000 | 0,000,000,000 | 00,000,000,000 | 00,000,000,000 |
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Fitbit LLC's Scope 3 Categories Breakdown
Fitbit LLC's Scope 3 emissions, which increased by 12% last year and increased by approximately 343% since 2017, demonstrating supply chain emissions tracking. Most of their carbon footprint comes from suppliers and value chain emissions, with Scope 3 emissions accounting for 79% of total emissions under the GHG Protocol, with "Purchased Goods and Services" being the largest emissions source at 30% of Scope 3 emissions.
Top Scope 3 Categories
Fitbit LLC's Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Fitbit LLC has established climate goals through participation in recognized frameworks and target-setting initiatives. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
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