Novi Digital Entertainment Private Limited, commonly known as Novi Digital, is a prominent player in the Indian digital entertainment industry, headquartered in India. Founded in 2015, the company has rapidly established itself as a leader in streaming services, primarily through its flagship platform, Disney+ Hotstar. Novi Digital focuses on delivering a diverse range of content, including movies, TV shows, and live sports, catering to a wide audience across India and beyond. Its unique blend of local and international programming sets it apart in a competitive market. With significant milestones such as the successful launch of original series and exclusive sports broadcasting rights, Novi Digital has solidified its market position, attracting millions of subscribers and earning accolades for its innovative approach to digital entertainment.
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