Pou Sheng International (Holdings) Limited, commonly referred to as Pou Sheng, is a leading player in the sports retail industry, headquartered in Hong Kong. Founded in 1996, the company has established a strong presence across Asia, particularly in mainland China, where it operates a vast network of retail outlets. Specialising in the distribution and retail of sports footwear, apparel, and accessories, Pou Sheng is renowned for its partnerships with globally recognised brands. The company’s unique approach combines a deep understanding of local consumer preferences with a commitment to quality, setting it apart in a competitive market. With a robust market position, Pou Sheng has achieved significant milestones, including being one of the largest sports retailers in China. Its dedication to innovation and customer satisfaction continues to drive its success in the dynamic sports retail landscape.
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