VisitScotland, the national tourism organisation of Scotland, is headquartered in Great Britain and plays a pivotal role in promoting the country's rich cultural heritage and stunning landscapes. Founded in 2005, it has since become a key player in the recreational, cultural, and sporting services industry, focusing on enhancing Scotland's appeal as a premier travel destination.
With a diverse range of services, including visitor information, marketing campaigns, and event support, VisitScotland uniquely showcases the country's attractions, from the Highlands to urban centres like Edinburgh and Glasgow. The organisation has achieved notable milestones, such as the successful promotion of major events and festivals, solidifying its position as a leader in the tourism sector. Through its commitment to sustainable tourism and community engagement, VisitScotland continues to elevate Scotland's profile on the global stage.
-8 vs industry average
VisitScotland’s score of 21 is lower than 42% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Recreation and Sports Services has below-average carbon intensity
Industry performance
The Recreation and Sports Services industry has reduced its overall emissions by 2% since 2019
Reported emissions
No reported emissions data is available for VisitScotland yet.
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VisitScotland’s Climate Goals (2030 & 2050)
No climate goals have been disclosed for VisitScotland yet.
Scope 3 top emissions categories
No scope 3 category breakdown has been disclosed yet.
Emissions comparison with industry peers
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VisitScotland
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