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Discover **About You Holding SE**, commonly known as **ABOUT YOU**, a pioneering fashion and technology company revolutionising online retail. Founded in **2014** and headquartered in **Hamburg, Germany**, ABOUT YOU operates across 26 European markets, establishing itself as a leading digital fashion destination.
As a prominent player in the **retail trade services** sector, ABOUT YOU offers a personalised shopping experience through its extensive online store. The company leverages innovative technology to curate individualised fashion selections, setting it apart in the competitive e-commerce landscape.
ABOUT YOU's core service is providing a diverse range of fashion apparel, accessories, and footwear from over 2,000 brands, catering to a wide customer base. Its unique approach to personalisation and user engagement has driven significant growth, positioning ABOUT YOU as a key innovator in the European fashion retail market.
87
DitchCarbon score
+51 vs industry average
About You’s score of 87 is higher than 90% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Low
Retail Trade Services has below-average carbon intensity
Industry performance
0.181
20182025
The Retail Trade Services industry has reduced its overall emissions by 31% since 2018
Emissions trajectory 2020 – 2028
202020212022202320242025202620272028
Reported emissions
Scope 1
•••kg CO₂e
Scope 2
•••kg CO₂e
Scope 3
•••kg CO₂e
Total reported
•••kg CO₂e
Scope 3 accounts for ••• of total emissions.
About You's reported carbon emissions
ABOUT YOU, a German retail trade services company, reported total carbon emissions of approximately 378.7 million kg CO2e in 2025. This includes about 6,400 kg CO2e from Scope 1 emissions, 64,800 kg CO2e from Scope 2 (market-based), and approximately 378.7 million kg CO2e from Scope 3 emissions. Key contributors to Scope 3 emissions in 2025 were purchased goods and services (about 283.0 million kg CO2e) and upstream transportation and distribution (about 53.8 million kg CO2e).
In 2024, total emissions were approximately 399.8 million kg CO2e, with Scope 1 at 17,700 kg CO2e, Scope 2 (market-based) at 67,100 kg CO2e, and Scope 3 at about 399.7 million kg CO2e. This represents a reduction from 2023, where total emissions were approximately 468.7 million kg CO2e, comprising about 52,600 kg CO2e from Scope 1, 81,400 kg CO2e from Scope 2 (market-based), and approximately 468.5 million kg CO2e from Scope 3. The earliest reported total emissions were approximately 245.4 million kg CO2e in 2019.
ABOUT YOU has set near-term Science Based Targets initiative (SBTi) commitments to reduce absolute Scope 1 and 2 GHG emissions by 80% by 2025, from a 2019 base year. They also aim to increase annual sourcing of renewable electricity from 40% in 2019 to 100% by 2025. Furthermore, ABOUT YOU is committed to reducing Scope 3 GHG emissions from private label products by 35% per unit of value added by 2025, from a 2019 base year. ABOUT YOU also commits that 90% of its suppliers by emissions covering purchased goods and services, and transportation and distribution, will have science-based targets by 2025. These SBTi targets are cascaded from About You Holding SE.
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About You’s Climate Goals (2030 & 2050)
2 goals2025
80% reduction in Scope 2
ABOUT YOU commits to reduce absolute scope 1 and 2 GHG emissions 80% by 2025 from a 2019 base year. ABOUT YOU commits to increase annual sou…
Behind target80%
2025
80% reduction in Scope 1
ABOUT YOU commits to reduce absolute scope 1 and 2 GHG emissions 80% by 2025 from a 2019 base year. ABOUT YOU commits to increase annual sou…
Insufficient data80%
Showing SBTi-validated targets only. Sign up or sign in to see all disclosed climate targets.
Scope 3 top emissions categories
7 of 15 categories disclosedSee all scope 3 categories
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Climate initiatives
Science Based Targets Initiative
2025 targetSee details
Active
Carbon Disclosure Project
2025 disclosureSee details
Not active
The Climate Pledge
See details
Not active
UN Global Compact Climate Champions initiative
See details
Not active
RE 100
Inherited from Zalando SESee details
Not active
Climate Action 100
See details
Not active
Emissions comparison with industry peers
View similar organisationsCompanyCountryIndustryLast updatedScoreDetails
About You10 months ago
87
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Frequently asked questions
Common questions about About You’s sustainability data and climate commitments
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