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Real Estate Services
NL
updated 6 months ago

Nielsen Holding and Finance B.V.

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Nielsen Holding and Finance B.V., commonly referred to as Nielsen, is a leading global measurement and data analytics company headquartered in the Netherlands (NL). Founded in 1923, Nielsen has established itself as a pivotal player in the market research industry, providing insights across various sectors, including consumer goods, media, and retail. With a strong presence in Europe, North America, and Asia, Nielsen offers a unique blend of audience measurement, data analytics, and marketing effectiveness solutions. Their core services, such as audience insights and consumer behaviour analysis, empower businesses to make informed decisions based on reliable data. Nielsen's commitment to innovation and accuracy has solidified its market position, making it a trusted partner for brands seeking to optimise their strategies and enhance customer engagement. Notable achievements include pioneering methodologies that have shaped the industry, ensuring Nielsen remains at the forefront of market research.

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