Public Profile

AppsFlyer

AppsFlyer, officially known as AppsFlyer Ltd., is a leading mobile attribution and marketing analytics platform headquartered in Israel (IL). Founded in 2010, the company has rapidly established itself as a key player in the mobile marketing industry, serving clients across major operational regions including North America, Europe, and Asia-Pacific. Specialising in mobile attribution, AppsFlyer provides unique solutions that empower marketers to measure and optimise their campaigns effectively. Its core products include advanced analytics tools and fraud protection services, which distinguish it from competitors by offering comprehensive insights into user engagement and campaign performance. With a strong market position, AppsFlyer has achieved notable milestones, such as securing partnerships with top advertising networks and being recognised as a trusted resource for over 12,000 brands worldwide. This commitment to innovation and excellence solidifies AppsFlyer's reputation as a pioneer in the mobile marketing landscape.

DitchCarbon Score

How does AppsFlyer's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

5

Industry Average

Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

10

Industry Benchmark

AppsFlyer's score of 5 is higher than 65% of the industry. This can give you a sense of how well the company is doing compared to its peers.

65%

AppsFlyer's reported carbon emissions

In 2022 and 2023, AppsFlyer reported zero carbon emissions, with both Scope 1 and Scope 2 emissions totalling 0.0 kg CO2e. This indicates a commitment to maintaining a low carbon footprint in its operations. As of now, there are no disclosed reduction targets or climate pledges, suggesting that while the company has achieved significant emissions reductions, it has not set formal targets for future reductions. AppsFlyer's headquarters is located in Israel (IL), and its current emissions data reflects a proactive approach to minimising environmental impact.

Industry emissions intensity

Very low
Low
Medium
High
Very high
Some industries are more carbon intensive than others. AppsFlyer's primary industry is Computer and related services (72), which is very low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
High
Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. AppsFlyer is headquartered in IL, which has a rank of low, indicating low grid carbon intensity.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

AppsFlyer is not committed to any reduction initiatives we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
Carbon Disclosure Project
The Climate Pledge
UN Global Compact

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Where does DitchCarbon data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers