Hootsuite Sustainability Profile
Hootsuite, officially known as Hootsuite Media Inc., is a leading social media management platform headquartered in Vancouver, Canada. Founded in 2008, the company has established itself as a key player in the digital marketing industry, providing businesses with tools to manage their social media presence effectively. With a focus on social media scheduling, analytics, and engagement, Hootsuite offers unique features that streamline the management of multiple accounts across various platforms. Its user-friendly interface and robust analytics capabilities set it apart from competitors, making it a preferred choice for businesses of all sizes. Hootsuite has achieved significant milestones, including partnerships with major social networks and a vast user base that spans over 175 countries. As a pioneer in the social media management space, Hootsuite continues to innovate, helping brands enhance their online presence and drive engagement.
DitchCarbon Score
How does Hootsuite's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Industry Average
Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Industry Benchmark
Hootsuite's score of 26 is lower than 53% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Hootsuite's reported carbon emissions
Hootsuite, headquartered in Canada, currently does not have available emissions data for the most recent year, nor does it report specific carbon emissions figures. As a result, there are no recorded totals for Scope 1, Scope 2, or Scope 3 emissions. Additionally, Hootsuite has not outlined any specific reduction targets or commitments through initiatives such as the Science Based Targets initiative (SBTi) or other climate pledges. The absence of these details suggests that the company may still be in the early stages of formalising its climate commitments or reporting practices. In the context of the industry, many organisations are increasingly focusing on transparency and accountability regarding their carbon footprints. Hootsuite's lack of publicly available emissions data and reduction targets may indicate an opportunity for the company to enhance its sustainability efforts and align with industry standards.
How Carbon Intensive is Hootsuite's Industry?
How Carbon Intensive is Hootsuite's Location?
Hootsuite's Climate Goals (2030 & 2050)
Climate goals typically focus on 2030 interim targets and 2050 net-zero commitments, aligned with global frameworks like the Paris Agreement and Science Based Targets initiative (SBTi) to ensure alignment with global climate goals.
Hootsuite has not publicly committed to specific 2030 or 2050 climate goals through the major frameworks we track. Companies often set interim 2030 targets and long-term 2050 net-zero goals to demonstrate measurable progress toward decarbonization.
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