Hootsuite, officially known as Hootsuite Media Inc., is a leading social media management platform headquartered in Vancouver, Canada. Founded in 2008, the company has established itself as a key player in the digital marketing industry, providing businesses with tools to manage their social media presence effectively. With a focus on social media scheduling, analytics, and engagement, Hootsuite offers unique features that streamline the management of multiple accounts across various platforms. Its user-friendly interface and robust analytics capabilities set it apart from competitors, making it a preferred choice for businesses of all sizes. Hootsuite has achieved significant milestones, including partnerships with major social networks and a vast user base that spans over 175 countries. As a pioneer in the social media management space, Hootsuite continues to innovate, helping brands enhance their online presence and drive engagement.
How does Hootsuite's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
Hootsuite's score of 23 is lower than 67% of the industry. This can give you a sense of how well the company is doing compared to its peers.
Hootsuite, headquartered in CA, currently does not have publicly available carbon emissions data for the most recent year, nor does it report specific reduction targets or initiatives. The absence of emissions data suggests that Hootsuite may still be in the early stages of formalising its climate commitments. As of now, there are no specific climate pledges or targets reported, including those from the Science Based Targets initiative (SBTi) or other industry-standard frameworks. This indicates a potential opportunity for Hootsuite to enhance its sustainability strategy and align with global climate goals. In the context of the industry, many companies are increasingly adopting transparent reporting practices and setting ambitious targets to reduce their carbon footprints. Hootsuite's future commitments in this area will be crucial for its reputation and alignment with broader environmental objectives.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
Hootsuite is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.