Sanrio Company, Ltd., a prominent player in the retail trade services sector, is headquartered in Japan and has established a significant presence in various global markets. Founded in 1960, Sanrio is best known for its iconic character merchandise, including the beloved Hello Kitty, which has become a cultural phenomenon. The company excels in creating unique lifestyle products that resonate with fans of all ages, offering a diverse range of items from stationery to fashion accessories.
With a focus on character licensing and retail, Sanrio has carved out a niche in the competitive landscape of personal and household goods. Its commitment to quality and creativity has led to numerous collaborations and partnerships, solidifying its market position. Notable achievements include expanding its character portfolio and enhancing brand visibility through innovative marketing strategies, making Sanrio a leader in the global character goods industry.
-11 vs industry average
Sanrio Company, Ltd.’s score of 25 is lower than 41% of the industry. This can give you a sense of how well the company is doing compared to its peers.
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Industry Intensity
Retail Trade Services has below-average carbon intensity
Industry performance
The Retail Trade Services industry has reduced its overall emissions by 31% since 2018
Emissions trajectory 2020 – 2026
Reported emissions
Scope 3 accounts for ••• of total emissions.
Sanrio Company, Ltd.'s reported carbon emissions
Sanrio Company, Ltd., headquartered in Japan and operating within the retail trade services sector, reported a total of approximately 118.5 billion kg CO2e for the year 2023. This comprehensive figure encompasses Scope 1, Scope 2, and Scope 3 emissions.
Of the total, Scope 1 emissions amounted to about 1.6 million kg CO2e, and Scope 2 emissions were approximately 9.1 million kg CO2e. The majority of Sanrio's reported emissions, Scope 3, totalled around 106.7 million kg CO2e. Key contributors to their Scope 3 emissions include purchased goods and services, which accounted for approximately 92.6 million kg CO2e, and upstream transportation and distribution, at about 5.4 million kg CO2e. Other reported Scope 3 categories include capital goods (approximately 6.1 million kg CO2e), fuel and energy-related activities (around 1.9 million kg CO2e), employee commute (approximately 281,400 kg CO2e), and waste generated in operations (about 337,500 kg CO2e). Business travel contributed approximately 113,000 kg CO2e, and the use of sold products was around 900 kg CO2e.
Sanrio Company, Ltd. has not publicly disclosed specific greenhouse gas reduction targets or commitments, such as those from the Science Based Targets initiative (SBTi) or The Climate Pledge. The company's emissions data for 2023 is based on its own reporting and does not appear to be cascaded from a parent or related organisation.
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Sanrio Company, Ltd.’s Climate Goals (2030 & 2050)
No climate goals have been disclosed for Sanrio Company, Ltd. yet.
Scope 3 top emissions categories
8 of 15 categories disclosedSee all scope 3 categories
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Climate initiatives

Science Based Targets Initiative

Carbon Disclosure Project
The Climate Pledge
UN Global Compact Climate Champions initiative
RE 100
Climate Action 100
Emissions comparison with industry peers
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